GLOBAL – UNITED STATES, MAY 13, 2013 – R/GA has been named Interactive Agency of the Year at the 2013 One Show Interactive Awards.
In its inaugural year, the award was given to R/GA for garnering a total of 15 Pencil Awards, including Best in Show for ‘Nike+ FuelBand’, along with three gold, three silver, and eight merit Pencils for a diverse set of work spanning three global offices and five different clients including Nike, Getty Images, Google, Ray-Ban, and the musical artist Adam Tensta. The Nike campaign was also awarded World’s Best Idea at the NYF International Advertising Awards 2013 held earlier last week.
Of the 15 One Show Interactive awards, five were presented for the newly launched user experience/user interaction category, including three Gold Pencils for Getty Images Watermark Project, Nike+ FuelBand, and One Nike.
"It’s an honor to be so heavily awarded at this year’s One Show Interactive and affirms R/GA’s dedication to building unique and exciting experiences for our clients," said Bob Greenberg , founder, chairman and CEO. "The diverse set of wins is a testament to R/GA’s new agency model and ability to produce industry-leading work from all corners of the globe."
