MANILA, PHILIPPINES — The 17th Philippine SME Business Expo: Entrepreneur & Franchise Edition is now opening its doors to exhibitors and sponsors eager to connect with a high-value business audience before the year ends.
Set for November 28–29, 2025, at the World Trade Center in Pasay, this flagship event brings together entrepreneurs, investors, and SME decision-makers right as they plan for 2026 growth. Over 10,000 attendees, 120+ exhibitors, and 180+ business and franchise brands are expected to converge in one of the country’s most anticipated B2B events.
Over 30% of the expo floor is dedicated to franchise brands spanning food, wellness, education, fitness, and retail, offering ready-to-invest business models. The remaining space is tailored for companies offering growth-enabling solutions—from automation and logistics to finance, marketing, and tech.
“PHILSME is where momentum meets opportunity. We help brands make meaningful connections with the right people at the right time,” shared PHILSME CEO and Managing Director Trixie Esguerra-Abrenilla. “This edition empowers entrepreneurs to end the year strong and step into 2026 prepared for expansion.”

Visit philsme.com/franchise-edition
An Early Bird Promo offers up to ₱20,000 savings for companies who confirm their booth by August 29, 2025. Past editions of the expo helped scale well-known brands like Anytime Fitness, Master Siomai, and Potato Giant.
The event will also feature business talks, live demos, and exclusive holiday deals, making it a must-attend marketplace for startup founders, SME professionals, and franchising hopefuls.
✔️ Franchise brands can showcase proven business models
✔️ B2B solution providers can connect with scale-ready clients
✔️ Sponsors enjoy premium exposure across media, digital, and on-ground platforms
Ready to grow your brand? Book your booth or secure a sponsorship today. Visit philsme.com/franchise-edition or contact: E-mail: [email protected] | Call: +63 916 642 7813 | Viber/WhatsApp: +63 968 569 8358







