NEW YORK – September 25, 2013 – John Wren, President and Chief Executive, will be honored as a pioneer and supporter of diversity by the American Advertising Federation (AAF) during the Advertising Week conference in New York, Omnicom announced on September 23.
Meanwhile, DDB/Alma will take home the title of ‘Agency of the Year’ and their founder, Luis Miguel Messianu, will be recognized as ‘Diversity Trendsetter’.
"We are honored to be recognized for our efforts in diversity," said Tiffany R. Warren, SVP and Chief Diversity Officer, Omnicom.
"Omnicom is committed to supporting diversity, not only because of the amazing talent that it gives our agencies and clients, but also because there is a true business case for it."
The AAF Diversity Achievement and Mosaic awards recognizes the most successful multiethnic marketing and diversity efforts, as well as industry leaders who are committed to the cause of diversity and inclusion.
Also during Adweek, Omnicom agencies will lead a record number of seminars, host workshops, and showcase their creativity and award-winning campaigns.
The 10th Annual Advertising Week is held this year from September 23 to 26.
Highlights include:
BBDO NY’s Managing Director Kirsten Flanik will take part in a conversation on Lean In and will be joined by Sheryl Sandberg, COO, Facebook. Other events featuring BBDO executives include a Q&A discussion about PETA’s unconventional, enduring presence in pop culture (with BBDO ECD Toygar Bazarkaya) and "How Well Do You Know Your Other Half," a discussion of advertising as a business of people and relationships (with BBDO EVP Emma Armstrong)
A founding partner of Advertising Week, DDB is sponsoring GeneratioNext. Other highlights include: a session on the future of brand advertising and mobile (DDB’s CCO Amir Kassei); "Unlocking Client Creativity" with President and CEO, Peter Hempel and Sparks & Honey CEO, Terry Young.
GSD&M’s President Marianne Malina and DDB’s CFO Brian Quirke are participating on a "4’As Competitive Series" panel with NBA All-Star Charles Barkley. The annual "Creative Carousel" conversation will also feature DDB NY CCO Matt Eastwood and GSD&M’s ECD, Jay Russell.
LatinWorks: Sergio Alcocer, President and CCO, will address "Total Market: From Ethnicity to Culture".
OMD’s Director of Mobile Joao Machado will explore how agencies, publishers, and brands are adjusting to the phenomenon of Citizen Mobile. The World’s Oldest Start Ups features Laura Correnti, OMD’s Group Digital Director and the rise of Smart TV will include Jeff Minski, OMD Ignition.
PHD’s President and CDO, Craig Atkinson, and Worldwide Strategy and Planning Director, Mark Holden will host a panel on the "Future of Work is Play in the Engagement Economy." Chad Dick, Partner, eatbigfish, will explore challenger brands with the Guardian and Warby Walker
TBWA will lead Marketing Secrets of the Stones featuring the legendary Rolling Stones producer Andrew Loog Oldham and TBWA’s Global Creative President, Rob Schwartz. The New Narrators, featuring Tom Carroll, President & CEO, will explore the new narrative for the future of advertising.
"The New Mainstream: How to Profit from Losing Control," will be hosted by Karl Heiselman, CEO of Wolff Olins and CEO, Kirsty Fuller, Flamingo.
