PHILIPPINES, JULY 15, 2011 – Continuing its commitment to strengthen its digital marketing and eCRM, the Manila office of Leo Burnett and Arc Worldwide announces the appointment of Dino Cabrera as Head of Digital Creative.
Cabrera was executive creative director of NetBooster Asia where he was instrumental in turning the web solutions company into a full-service digital agency. His works have been recognized here and abroad including the Asian Direct Marketing Awards and the Asian Marketing Effectiveness Awards as well as Araw, Kidlat and Boomerang Awards.
Paul John Peña, Leo Burnett and Arc Worldwide chief digital officer, said: “As we continue to build our digital capabilities, Dino’s track record of managing creative teams and providing integrated advertising solutions as well as his extensive experience in digital spaces significantly boosts our digital transformation efforts.”
On Cabrera’s appointment, Raoul Panes, Leo Burnett Manila executive creative director, said, “Digital is ever-evolving. We are confident that with Dino’s leadership and extensive experience, we can push the boundaries and set the digital bar higher. He’ll also be a great addition to our football team!”
Cabrera has a bachelor’s degree in mathematics from the University of Santo Tomas, and holds a diploma at Billy Blue School of Graphic Arts in Australia.
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