Global News
Don’t get left behind—be in the know of all media industry news around the world. adobo Magazine brings you the latest happenings and trends from the exciting world of international advertising. Scrape beyond the surface and uncover the captivating stories that shape the industry. From groundbreaking campaigns to brand updates to industry awards, our curated articles will keep you informed and inspired. We analyze global advertising news so you can process them in bite-sized pieces.
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Campaign Spotlight: Spark and Colenso BBDO Welcome All Strengths in New Pride Film for OUTLine
AUSTRALIA – For Pride 2019, Spark and OUTLine wanted to remind the nation that when we talk, love wins. For…
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New Business: New Creative Comms Agency Happy Yolk To Bring ‘Ideas That Bind’
LONDON – With the belief that ‘ideas that bind’ can change the world, Happy Yolk launched yesterday. The agency will…
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Super Bowl LIV: Five Super Bowl Ads That Will Make You Say ‘What Did I Just Watch?’
MIAMI, FLORIDA – Football fans watch Super Bowl for the game but non-football fans watch it for the commercials. And…
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Brand & Business: CJ ENM HONG KONG LTD. Groups Distribution and Marketing Into Brand Partnerships Team With New Hire
SINGAPORE – CJ ENM HONG KONG LTD rejigs the Distribution and Marketing functions by combining them under Brand Partnerships Team based in Singapore…
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Campaign Spotlight: Battle This Exam Season Blues with Snickers
DELHI, INDIA – SNICKERS, the nougat, caramel and nuts filled chocolate bar from Mars Wrigley urges students to beat all…
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People: Nathalie Moolenschot Joins Colenso BBDO to Lead CX
NEW ZEALAND – Following a period of sustained business growth, Colenso BBDO have strengthened their strategic firepower by adding Nathalie…
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People: 2020 New York Festivals Advertising Awards Announces Film Craft Executive Jury; Droga5’s Tricia Lentini Himot is Jury Chairman
NEW YORK – New York Festivals® Advertising Awards has announced the 2020 NYF Film Craft Executive Jury panel. For the 4th…
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ADFEST 2020: This Year’s Festival Postponed Due to Novel Coronavirus
PATTAYA, THAILAND – Due to the recent Coronavirus outbreak, this year’s ADFEST which was set to be held on March…
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People: Ogilvy Appoints New Leadership Across Asia
HONG KONG, CHINA – Ogilvy has announced senior appointments across its leadership in the region. Off the back of being crowned…
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New Business: Isobar Wins Creative and Digital Mandate for Four Diageo India Brands
MUMBAI, INDIA – Isobar India, the digital agency from the house of Dentsu Aegis Network (DAN), has been appointed as…
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Design: Redefining Prosthetic Technology – How 3D Scanning and Printing is Potentially Making Life Easier for Amputees
MANILA, PHILIPPINES – What would usually take months to create in conventional manufacturing has been shortened drastically by 3D Printing,…
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Digital: Mobile Premier League (MPL) Partners with Prime Focus Technologies for Content Creation
MUMBAI, INDIA – Prime Focus Technologies (PFT) announced that its brands division, PFT Brands, has partnered with Mobile Premier League (MPL), India’s leading mobile…
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Brand & Business: In Fine and Good Company Partner Up and Expand to the US Market
Parisian production company in Finé, Quad group’s newest division centered on the visual representation of luxury products and accessories, partners up…
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