Global News
Don’t get left behind—be in the know of all media industry news around the world. adobo Magazine brings you the latest happenings and trends from the exciting world of international advertising. Scrape beyond the surface and uncover the captivating stories that shape the industry. From groundbreaking campaigns to brand updates to industry awards, our curated articles will keep you informed and inspired. We analyze global advertising news so you can process them in bite-sized pieces.
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Brand & Business: Duty Free Philippines and Alipay Expand Partnership to Attract the Growing Number of Chinese Tourists
MANILA, PHILIPPINES – Duty Free Philippines (DFP) is expanding its mobile payment platform to include benefits and rewards for customers,…
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Spikes Asia 2019: Dentsu Group Emerges With Most Number of Shortlisted Entries in This Year’s Spikes
SINGAPORE — With the final batch of shortlists released, powerhouse agency Dentsu emerges as the agency with the most number…
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Spikes Asia 2019: Tangrams Announces the Best in Marketing Strategy; Mindshare, CHE Proximity Australia Dominates Awards Night
SINGAPORE — Happening together and within the Spikes Asia 2019 Festival of Creativity, a panel of top marketers and clients…
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People: Joakim Borgström Promoted to BBH Worldwide Chief Creative Officer as Pelle Sjoenell Steps Down From the Agency
Pelle Sjoenell, the Worldwide Chief Creative Officer of BBH, has announced that he is departing the agency to take up…
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New Business: Online Food Delivery Giant Deliveroo Selects Initiative as Global Media Partner, with Media Planning and Buying Responsibilities
SINGAPORE – Initiative, the culturally-driven media agency within IPG Mediabrands, have been awarded the global media planning and buying business for the…
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Travel: Hong Kong Disneyland Presents a Spooky Experience Just in Time for Halloween with a Villainous Ensemble and New Musical Shows
Get into the Halloween spirit with Disney’s wickedest Villains at Hong Kong Disneyland Resort (“HKDL”) during Disney Halloween Time! From September…
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Spikes Asia 2019: Day 1 Round Up — Spikes Shortlist Out, Michael Roth and Diversifying The Industry
SINGAPORE — Spikes Asia Festival of Creativity has officially begun and we are beyond thrilled to share with you what…
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Spikes Asia 2019: Finalists Revealed for the Entertainment Spikes Category — Special Group and Dentsu Webchutney Dominate the Shortlist
A category that celebrates creativity that turns content into culture, the finalists for the Entertainment Spikes have all demonstrated works…
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Entertainment & Media: ABS-CBN Ventures into Hollywood TV Series Production with Dean Devlin’s Electric Entertainment
ABS-CBN, the country’s leading media and entertainment company, is venturing into Hollywood production for the US film and TV outfit…
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People: BBDO Appoints Ben Chew as Managing Director of Malaysia Office with 25 Years in the Advertising Industry
MALAYSIA – BBDO Malaysia has appointed Ben Chew as Managing Director. Most recently Ben was Managing Director at Isobar Malaysia,…
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Brand & Business: TBWA Launches “Design by Disruption” (DxD), A New Design Unit Set to Roll Our First in its Hong Kong Office
TBWA has announced the launch of a new design unit, Design by Disruption® (DxD), with the company’s Hong Kong office…
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Spikes Asia 2019: Shortlists Released for the Digital, Digital Craft, Design, Creative eCommerce, and Brand Experience & Activation
SINGAPORE – Today, the first day of Spikes Asia Festival of Creativity, shortlists for 15 categories have been released. Five…
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Spikes Asia 2019: Shortlists Released; Here are the Outdoor, Radio & Audio, Print & Publishing, Print & Outdoor Craft, and PR Entrants Moving to the Next Round
SINGAPORE — Asia’s much-awaited festival of creativity, Spikes Asia 2019, has finally announced entries that are moving onto the next…
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