Global News
Don’t get left behind—be in the know of all media industry news around the world. adobo Magazine brings you the latest happenings and trends from the exciting world of international advertising. Scrape beyond the surface and uncover the captivating stories that shape the industry. From groundbreaking campaigns to brand updates to industry awards, our curated articles will keep you informed and inspired. We analyze global advertising news so you can process them in bite-sized pieces.
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Omnicom takes data-driven marketing to the next level with launch of “Omni”
NEW YORK – Leading global marketing and corporate communications company Omnicom Group, Inc. (NYSE: OMC), today announced the roll-out of…
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House of Ekolife and Sparks Comm Manila fight for fair trade
L-R: From House of Ekolife: Marketing Officer Therese Palillo, General Manager Karissa Mae Bautista and Executive Director of Atikha and…
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R/GA Singapore names new Managing Director
SINGAPORE – Dorothy Peng, a driving force behind the R/GA Singapore’s growth and creative success since joining in 2015, has…
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STGCC and GGXP announce a weekend of magic and mayhem with LEGO Harry Potter, Voltron, and the World Electronic Sports Games
SINGAPORE – Singapore’s largest pop culture convention will be bustling with activity-thanks to LEGO’s exclusive remarkable brick displays and assembling…
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The 6 Heroes of Hope in Asia, Ramon Magsaysay Awardees 2018
In the 60th year of an annual tradition, the Board of Trustees of the Ramon Magsaysay Award Foundation (RMAF) announced…
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Lisbon Awards Group announces new festival: Lisbon Effectiveness International Advertising Festival
LISBON – The Lisbon Award Group, a group of festivals based in Lisbon, has the pleasure to announce its most…
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Zenith’s Online Video Forecasts: Online video viewing to exceed an hour a day in 2018
Global consumers will spend an average of 67 minutes a day watching online video this year, up from 56 minutes…
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GetCraft names former UangTeman exec Darmawan Zaini as the new CTO
JAKARTA – Southeast Asia’s premier content marketplace GetCraft announced the appointment of Darmawan Zaini as its Chief Technology Officer (CTO) to lead…
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Grey Consulting is launched, Leo Rayman named CEO
NEW YORK — Michael Houston, Worldwide CEO of Grey Group, has announced the launch of Grey Consulting. This new global…
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Spotlight on The Philippines as Singapore Media Festival’s Country of Focus for 2018
SINGAPORE – The Singapore Media Festival (SMF) returns for its fifth edition from 29 November to 9 December 2018. This…
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adobo LIA Young Creative Competition 2018: Winners Announced
MANILA – With more than 70 entries across 24 agencies, the top 2 winners of the adobo LIA Young Creative…
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Intelligence: Investment on the up as Asia Pacific Marketers Bank on a Data Dividend – Dentsu Aegis CMO Survey 2018
ASIA PACIFIC – A major, global survey of 1,000 Chief Marketing Officers (CMOs) and senior level marketers across 10 countries…
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Intelligence: UK advertising spend achieves record for Q1 2018
LONDON – UK advertising spend in Q1 2018 rose 5.9% year-on-year to reach £5.7bn – the 19th consecutive quarter of market growth,…
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