Global News
Don’t get left behind—be in the know of all media industry news around the world. adobo Magazine brings you the latest happenings and trends from the exciting world of international advertising. Scrape beyond the surface and uncover the captivating stories that shape the industry. From groundbreaking campaigns to brand updates to industry awards, our curated articles will keep you informed and inspired. We analyze global advertising news so you can process them in bite-sized pieces.
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adobo magazine’s class a bags Quill Award for Excellence in 16th Philippine Quill
PASAY – Last night’s win was another spectacular feat for adobo magazine. It’s campus edition, class a magazine, took home…
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AD STARS announces this year’s finalists, including 103 from the Philippines
BUSAN – AD STARS is pleased to announce this year’s finalists. From a total of 20,342 entries 1,719 have been…
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Initiative Shanghai appoint Richard Zhang as Managing Director
SHANGHAI – Initiative, the culturally-driven media agency within IPG Mediabrands, has today announced the appointment of Richard Zhang, to Managing Director Initiative Shanghai. With…
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DOT to boost Japanese tourist arrivals
TOKYO, JAPAN – “As we face the next half of 2018, we look forward with excitement to hitting a new high in Japanese…
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Kirloskar strengthens commitment to build a green future through long-standing partnership with CNN
INDIA – Following the continuous success of CNN’s Going Green, Kirloskar – India’s leading multi-engineering conglomerate – has extended its…
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Engage your audience better by understanding the Psychology of Social Media
TAGUIG – In today’s market, social media noise and extraneous content is a serious problem among companies and brands which…
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Y&R Dubai highlights the similarities between Christianity and Islam in Gold Lion-winning campaign
DUBAI – Religious differences are still at the root of many conflicts around the world. Due to lack of understanding…
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Intelligence: MPA Report: The market value for sports media rights to soar 22% in AP ex-China; to reach US$5.0 bn in 2018
HONG KONG/MUMBAI/SINGAPORE – The market value of sports media rights is set to reach US$5.0 billion in Asia Pacific ex-China…
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Intelligence: WARC Global Ad Trends – A focus on print and digital publishing
GLOBAL – Newsbrands’ combined revenue has dipped globally by $27.8bn between 2012 and 2017, with rising income from print circulation…
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22feet Tribal Worldwide strengthens senior management
BENGALURU – In a recent announcement, 22feet Tribal Worldwide- one of India’s leading digital solutions provider stated some key developments…
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Stephen Douglas appointed GM of PixelBox Group
HONG KONG – Leading creative post-production company PixelBox has hired Stephen Douglas, one of the industry’s most experienced and respected…
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Interpublic Group Agrees to Acquire Acxiom Marketing Solutions (“AMS”) to Lead Next Wave of Innovation in Data-Driven Marketing
NEW YORK – Interpublic Group (NYSE: IPG) announced it has entered into a definitive agreement with Acxiom Corporation under which…
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5 reasons to attend New Blood Festival 2018
LONDON – D&AD’s New Blood Festival 2018 is right around the corner. New Blood Festival brings together emerging talent and industry…
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