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Don’t get left behind—be in the know of all media industry news around the world. adobo Magazine brings you the latest happenings and trends from the exciting world of international advertising. Scrape beyond the surface and uncover the captivating stories that shape the industry. From groundbreaking campaigns to brand updates to industry awards, our curated articles will keep you informed and inspired. We analyze global advertising news so you can process them in bite-sized pieces.
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Artificial Intelligence to impact the marketing industry next year – Warc Toolkit 2017
LONDON – Warc, the global marketing intelligence service, concludes that Artificial Intelligence (AI), defined as the ability of computers to…
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Announcing live video creation on Twitter
MANILA – Twitter today announced that now anyone can broadcast live video directly from its apps. Powered by Periscope, live…
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Google’s Year in Search: Pop culture, elections, and more
MANILA – Google’s annual list of top trending searches reveals topics that uncover the moments that surprised, captivated, and moved…
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Six new hires take Blak to the future
SINGAPORE – Singapore’s leading independent creative agency, Blak Labs, has announced six new hires in the creative department. Joining the…
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Google Blogpost: Have a holly jolly time in Santa’s Village — now open
by Tracy Hepler GOOGLE MARKETING NORTH POLE Santa’s elves are back at the North Pole working to make sure old…
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Opera Mediaworks will rebrand to AdColony: Company unifies branding globally
SINGAPORE — Opera Mediaworks today announced its new company name will be AdColony with the goal of unifying the brand,…
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BREAKING NEWS: Publicis Groupe launches the #WhatsNext Wishes
PARIS – For the 8th season, Maurice Lévy is back to wish Publicis Groupe’s employees a happy new year through…
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The ‘creative’ end to a civil war: How MullenLowe Group’s Jose Miguel Sokoloff used advertising to achieve social change and peace
NEW YORK – In a world where change and uncertainty prevails, optimism has struck a nation that has fought for…
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Y&R China names Ong Kien Hoe as Executive Creative Director
SHANGHAI – Y&R today announced the appointment of Ong Kien Hoe to Executive Creative Director Y&R China, assuming the agency’s…
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Torch Awards shines a spotlight on the 2016 Grand-Winning Team
NEW YORK – Each year, New York Festivals ® invites young creative talent from around the globe to take part in the Torch Awards competition. New…
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Second D&AD Festival set for April 2017
LONDON – D&AD is taking over The Old Truman Brewery in Shoreditch, London for three days of creative excellence in…
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Mindshare crowned Campaign Asia Pacific APAC Media Network of the Year 2016
SINGAPORE – Mindshare, the global media agency network that is part of WPP, has been named the APAC Media Network…
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Ogilvy & Mather crowned Campaign Asia’s Creative Network of the Year 2016
SINGAPORE – Ogilvy & Mather Asia Pacific (Ogilvy) took Campaign Asia’s 2016 Agency Network of the Year Awards by storm…
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