Global News
Don’t get left behind—be in the know of all media industry news around the world. adobo Magazine brings you the latest happenings and trends from the exciting world of international advertising. Scrape beyond the surface and uncover the captivating stories that shape the industry. From groundbreaking campaigns to brand updates to industry awards, our curated articles will keep you informed and inspired. We analyze global advertising news so you can process them in bite-sized pieces.
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TBWAGroup Thailand wins Ooredoo Myanmar business
BANGKOK – TBWA\Group Thailand has been appointed the strategic branding and creative partner for Ooredoo Myanmar, one of the fastest…
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HSBC Premier supports life’s unpredictability in latest campaign
LONDON – HSBC Premier and Saatchi & Saatchi London recently launched a new broadcast campaign to encourage people to plan…
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Learn how to use creativity intelligently at ADFEST 2016
BANGKOK – We’re only two days away from the annual advertising festival celebrating and raising the standard of creativity happening…
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Campaign Spotlight: ‘Maxis SOS Network’ by Ogilvy & Mather
HONG KONG – Ogilvy & Mather Hong Kong and leading Malaysian communications network Maxis, have developed and launched a one-of-a-kind…
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Mondelez appoints Saatchi & Saatchi China for APAC leadership for Gum & Candy
ASIA PACIFIC – The appointment comes at the 10-year mark of the fruitful relationship between Saatchi & Saatchi China and…
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Hakuhodo’s Takahiro Hosoda and Kazuaki Hashida: It’s more than getting a yes, it’s about making a difference
by Rea Gierran SUBIC – The creative duo from Hakuhodo Kettle and TBWA\Hakuhodo, Takahiro Hosoda and Kazuaki Hashida, didn’t…
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James Whetherly joins Palma Pictures as International Producer
MALLORCA – James Whetherly joins Palma Pictures as International Producer for Commercials alongside new Executive Producer of Photo and Motion,…
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Saatchi & Saatchi Shanghai’s Safeguard Campaign has viewership of more than 40 million in China
SHANGHAI – Saatchi & Saatchi Shanghai, in collaboration with Chinese director Xi Ran, created a heart-warming campaign for Safeguard to…
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APAC Effie Awards 2016 to have 136 finalists
SINGAPORE – The Asia Pacific Effie Awards 2016 officially have 136 entries as finalists who will be contending for metals.…
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Havas China strengthens leadership, appoints Donald Chan as CEO of creative operations
SHANGHAI – Havas announces the appointment of industry heavyweight Donald Chan as Chief Executive Officer of its creative agency brand…
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Mindshare Malaysia appointed as full service digital agency for Nippon Paint
KUALA LUMPUR – Mindshare, the global media agency network, that is part of WPP, has been appointed as the digital…
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Women’s progress in employment and leadership stalls in Asia Pacific
SINGAPORE – Despite more women than men in Asia Pacific having tertiary education, a large gender gap still exists that…
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Nissan’s Intelligent Parking Chair provides a new way of keeping things neat
TOKYO – TBWA\HAKUHODO Japan recently supported Nissan by launching the ‘Intelligent Parking Chair.’ The chair uses expertise inspired by its…
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