Global News
Don’t get left behind—be in the know of all media industry news around the world. adobo Magazine brings you the latest happenings and trends from the exciting world of international advertising. Scrape beyond the surface and uncover the captivating stories that shape the industry. From groundbreaking campaigns to brand updates to industry awards, our curated articles will keep you informed and inspired. We analyze global advertising news so you can process them in bite-sized pieces.
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Campaign Spotlight: Mamee celebrates 50th anniversary with unique collaboration
KUALA LUMPUR, MALAYSIA – Calling all Mamee monster fans! Mamee, Malaysia’s very own internationally-recognized food and beverage company is celebrating…
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Brand & Business: Mynt, GCash attracts $175 million in fresh investment from Bow Wave
MANILA – Globe Fintech Innovations, Inc. (“Mynt”), the Fintech arm of Globe Telecom and operator of the country’s preferred mobile…
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Design: Burger King® evolves visual brand identity, marking the first complete rebrand in over 20 years
MIAMI – Since 1954, Burger King® has encouraged its guests to Have it Your Way® and confidently celebrate self-expression. Today,…
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Insight: Hakuhodo Institute of Life and Living Shanghai unveils “The Dynamics of Chinese People 2020”
TOKYO, JAPAN – Hakuhodo Institute of Life and Living Shanghai (HILL Shanghai) today unveiled its eighth set of findings on…
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Design: Reebok x DreamWorks’ Kung Fu Panda unveil “Master Your Own Style” full-family collection
MUMBAI, INDIA – Today, in partnership with DreamWorks Animation and Universal Brand Development, Reebok has officially unveiled its Reebok x…
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Insight: Tonic Worldwide’s research division ‘GIPSI’ shares four key consumer needs of 2021 which are born out of 2020
MUMBAI, INDIA – United in surviving the pandemic albeit separated by screens, 2020 has forced many learnings upon humanity. India…
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Travel: Singapore’s Hawker Culture now inscribed in UNESCO list of Intangible Cultural Heritage of Humanity
MANILA, PHILIPPINES – The Singapore Tourism Board in the Philippines recently shared that the Hawker Culture in Singapore—which the island nation…
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People: D&AD appoints Laura Havlin as new Head of Content, growing D&AD’s digital content offering
LONDON, UK – D&AD are pleased to announce the appointment of Laura Havlin as the organisation’s new Head of Content. Stepping…
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New Business: Havas Singapore retains SMU across media and creative
SINGAPORE – Continuing its long-standing partnership with Havas Group, Singapore Management University (SMU) has re-appointed the network as its Media…
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Film: Göteborg Film Festival isolates film enthusiast for 7 days on remote lighthouse island
GÖTEBORG, SWEDEN – The global pandemic has forced the world’s cinemas to close down. The biggest film festival in Scandinavia…
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Travel: Emirates takes A380 experience to new heights, unveils Premium Economy plus enhancements across all cabins
SINGAPORE – Emirates is taking its signature A380 experience to the next level with the unveil of a brand new…
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Campaign Spotlight: IKEA launches new campaign ‘Fortune Favors the Frugal’ by Mother London
LONDON, UK – IKEA has today announced the launch of a new integrated campaign aimed at encouraging the nation to…
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Events: IBM and AngelHack launch Master the Mainframe coding competition for aspiring programmers
SAN FRANCISCO, CA – Forrester research found that careers in enterprise computing offer better salaries and more rewarding than other…
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