Global News
Don’t get left behind—be in the know of all media industry news around the world. adobo Magazine brings you the latest happenings and trends from the exciting world of international advertising. Scrape beyond the surface and uncover the captivating stories that shape the industry. From groundbreaking campaigns to brand updates to industry awards, our curated articles will keep you informed and inspired. We analyze global advertising news so you can process them in bite-sized pieces.
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Insight: Discover the Independent Agencies of the Year, ranked according to the results of 89 Festivals
BOGOTA, COLUMBIA – The results of the analysis conducted by TopFICE to identify the top performing independent agencies of the…
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People: Mediaplus International announces Phil Cowdell appointed new CEO in New York
MUNICH, GERMANY — The Mediaplus Group is taking a new step towards internationalization and is particularly focusing on North, Central…
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Brand & Business: Wondrlab announces its first acquisition with What’s Your Problem
MUMBAI, INDIA – Wondrlab, India’s largest platform-first martech company, has announced its first acquisition with What’s Your Problem (WYP), a media-agnostic,…
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Insight: Wunderman Thompson cracks the code of inspiration in new, global brand study
SINGAPORE – Wunderman Thompson today launches Inspiring Growth – a first-of-its-kind study that reveals why brands need to be inspirational, how…
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New Business: Havas Media wins integrated media mandate for Domino’s Pizza
DELHI, INDIA – Havas Media has bagged the integrated media duties for Domino’s Pizza operated by Jubilant FoodWorks Limited, largest…
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Insight: Carat launches the Brand EQ Index as the agency continues its focus on human understanding
NEW YORK CITY, USA –Carat, today announced the launch of The Brand EQ Index, a proprietary piece of research ranking…
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New Business: Ogilvy scores Decathlon for brand remit in Singapore
SINGAPORE, December 08, 2020 – Today, Ogilvy announced its appointment as the Agency of Record for Decathlon Singapore, following a…
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New Business: BBDO India wins creative mandate for Pagarbook
DELHI, INDIA – The account was won following a multi-agency pitch and will be handled through BBDO India’s Delhi and…
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People: Nabendu Bhattacharyya moves on from Milestone Brandcom
INDIA – Nabendu Bhattacharyya, an industry veteran with more than two decades of experience in the Indian out-of-home (OOH) space,…
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New Business: Jeep appoints Essence as full-service, integrated media agency of record in China
SHANGHAI, CHINA – Essence, a global data and measurement-driven media agency which is part of GroupM, today announced that it…
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Brand & Business: GLAAD and Getty Images launch photographer guidelines to support the authentic visual representation of the transgender community
SINGAPORE – Getty Images, a world leader in visual communications, today announced an exclusive partnership with GLAAD, the LGBTQ media…
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Entertainment: Celebrate the holidays at home with new releases from HBO and HBO GO this December
MANILA, PHILIPPINES – This year, many are celebrating Christmas differently, spending more time at home with families and loved ones.…
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Brand & Business: Dept strengthens US presence with digital design agency BASIC®
SAN DIEGO, USA — Branding and digital design agency BASIC®, best known for their work for Google, KFC, Herman Miller/Design…
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