Global News
Don’t get left behind—be in the know of all media industry news around the world. adobo Magazine brings you the latest happenings and trends from the exciting world of international advertising. Scrape beyond the surface and uncover the captivating stories that shape the industry. From groundbreaking campaigns to brand updates to industry awards, our curated articles will keep you informed and inspired. We analyze global advertising news so you can process them in bite-sized pieces.
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People: As Unilever celebrates 10 years of its sustainability plan, CEO Alan Jope urges businesses to unite for the climate
LONDON, UK — Unilever celebrated 10 years of its “Unilever Sustainable Living Plan,” also marking its final year. CEO Alan…
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Digital: Save The Best For Later – Millennial Codes Unlocked: Lockdown Edition sees the future in the cloud, Epicode 07
MANILA, PHILIPPINES – For Millennials, everything of value is stored in the Cloud. There is a shift in storing what…
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People: Famed artist and environmentalist Christo passes away at 84 years of age
GLOBAL — The artist Christo Vladimirov Javacheff passed away over the weekend at the age of 84, but appreciation for…
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Entertainment: WarnerMedia rolls out new originals and acquires new titles to show on its channels in Asia this 2020
MANILA, PHILIPPINES – A rich collection of original movies and shows, as well as newly-acquired titles, are premiering on HBO…
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Design: This inspired Kickstarter campaign for women’s jewelry was made by 13-year-old Ava Soh
SINGAPORE — Ava Soh, 13-year-old fashion designer, launched a Kickstarter campaign for her “Cinta Diri” jewelry collection, a set of…
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Brand & Business: Cheil Worldwide acquires Chinese social big data analytics service provider ColourData
SEOUL, SOUTH KOREA — Cheil Worldwide announced the conclusion of a share purchase agreement with ColourData, one of China’s leading…
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Technology: Samsung expands its home entertainment offering with Apple Music integration to its range of Smart TVs
MANILA, PHILIPPINES – Samsung Electronics announced that it is now the first TV brand to integrate Apple Music on its…
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adobo Series: Creative Minds in Lockdown with Valerie Madon, Chief Creative Officer of VMLY&R Asia
SINGAPORE – As the world continues to change drastically — thanks to the widespread impact of the COVID-19 pandemic —…
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Intelligence: According to the latest WARC Global Ad Trends report, an advertising recession is likely
GLOBAL — With COVID-19 wreaking havoc on the global economy, international advertising service WARC has released its latest Global Ad…
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Brand & Business: Introducing Havas Hustle, an entrepreneurial platform to help industry professionals with their side hustles
AUSTRALIA – It is estimated that two thirds of Australians have a side hustle, but for many people over the…
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New Business: IPG Mediabrands’ UM named global agency of record for Energizer
SINGAPORE — The global marketing and media agency network of IPG Mediabrands, UM, has been named the global media agency…
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Cannes Lions 2020: Celebrating sustained creative success with the Global Lions Creativity Report of the Decade to be released in June
LONDON, UNITED KINGDOM – Cannes Lions has announced that it will release a Global Lions Creativity Report of the Decade…
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Campaign Spotlight: In South Korea, Cheil partners with police to spread vital information about missing children
SEOUL, SOUTH KOREA – On International Missing Children’s Day (May 25), Cheil Worldwide and Korean National Police Agency (KNPA) announced…
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