MANILA, PHILIPPINES – Continuing a banner year marked by international recognition and creative milestones, Asia’s Romantic Balladeer Christian Bautista embarks on a bold new chapter in his illustrious career by signing an exclusive recording contract with Sony Music Philippines.
Fresh from a string of notable achievements including renewed commitment as a Kapuso artist and honors at the prestigious Telly Awards and The Outstanding Filipinos in America (TOFA), Bautista adds yet another accolade to his growing list. His recent victories at the Collision Awards, where he clinched both the Silver Winner and Audience Choice Winner for Matching Outfits in the Beauty, Fashion & Lifestyle category, reflect a career still ascending. Now, with a new partnership forged with Sony Music Philippines, Bautista is poised to expand his reach and repertoire even further.
The official signing ceremony was held in July at Sony Music’s Ortigas headquarters. In attendance were Roslyn Pineda, General Manager of Sony Music Philippines; Maan Atienza, Deputy General Manager; and Kat Bautista, COO of NYMA, Christian’s management agency.
“This is such an exciting time – 2025 has already been incredible,” Bautista shared. “I’m deeply grateful to the entire Sony Music Philippines team for their warm welcome, and to my management at NYMA for their unwavering guidance and for constantly opening new doors for me. Even after more than 20 years in the industry, it’s amazing to discover that there is still so much more to explore. I’m surrounded by people and listeners around the world who inspire me and remind me that the opportunities are truly endless.”
The partnership brings together Sony Music Philippines’ team, including Roslyn Pineda (General Manager, Philippines), and Maan Atienza (Deputy General Manager). Working closely with NYMA, the goal is to shape a new season of music and storytelling for one of OPM’s most iconic voices.
“Christian Bautista’s artistry transcends borders, and we are excited to amplify his voice across Southeast Asia and beyond,” said Pineda. “His recent warm welcome at Sony Music Indonesia highlights the strong fanbase he has there, and we look forward to collaborating closely with our colleagues in Indonesia to create new pathways for his music. Together, we are poised to bring his incredible talent to a wider audience.”
