New Business
As the creative industry continues to evolve, so does the news on advertising agencies – expanding with new clients, products, and business developments. Every day, industry trailblazers face new challenges and opportunities that have the potential to transform the future of creativity. Stay updated when you subscribe to adobo Magazine and receive the most relevant advertising news in the creative industry today.
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KFC appoints We Are Social as social agency of record
SYDNEY, AUSTRALIA – Socially-led creative agency We Are Social Australia has been appointed as the new social agency of record…
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Department for Education appoints VCCP as lead strategic and creative agency for Further Education teacher recruitment
LONDON, UK – The Department for Education (DfE) has appointed VCCP, the global challenger network for challenger brands, as its lead strategic and…
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Apparent wins media for leading SaaS tech company Kinatico
SYDNEY, AUSTRALIA – Awarding-winning independent full service agency Apparent has won the Kinatico media business following a competitive pitch. Kinatico is a…
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Initiative extends contract with Australian Unity; expands remit to Home Health
MELBOURNE, AUSTRALIA – Leading media agency, Initiative has announced a two-year contract extension with wellbeing company, Australian Unity, further strengthening its…
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oOh!media bolsters customer-first sales strategy with senior leadership appointment
SYDNEY, AUSTRALIA – oOh!media has appointed Wade James as group sales director to further accelerate customer focus and drive deeper agency…
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Arena India, part of Havas Media Network India, wins integrated media mandate for realme
DELHI, INDAI – Arena India, a part of Havas Media Network India, has won the integrated media mandate for realme, one…
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Havaianas selects GUT as global agency of record
AMSTERDAM, THE NETHERLANDS – Havaianas, the iconic Brazilian footwear brand, has named GUT its global agency of record (AOR) following…
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KFC Vietnam appoints WPP Media as Media Agency of Record
HO CHI MINH CITY, VIETNAM – WPP Media, WPP’s media investment group, has been appointed as the media agency of record…
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Tilt appointed as agency partner for PCF’s nationwide recruitment marketing & advertising campaign
SINGAPORE – Tilt, a Singapore-based creative and media agency, a subsidiary of HM International Holdings Limited, has been appointed by the…
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Admiral appoints MRM UK to transform CRM brand experience
LONDON, UK – Admiral, one of the UK’s leading insurance providers, has appointed MRM UK to bring its distinctive brand proposition, “always looking out for you,” to life through…
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OMD secures Under Armour’s media mandate in APAC
SINGAPORE – OMD, the media agency under Omnicom Media Group, has been appointed Media Agency of Record (AOR) for Under Armour in the…
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Enigma and Humm Group forge new path forward in Fintech Marketing
SYDNEY, AUSTRALIA – Independent full service agency Enigma has been tapped by leading fintech innovator Humm Group as its newest…
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SoluPet teams up with Forsman & Bodenfors to launch a breakthrough for aging dogs
TORONTO, CANADA – Science driven pet wellness startup SoluPet has tapped global creative collective Forsman & Bodenfors (F&B) as its…
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