PeoplePress Release

A new chapter in beauty and wellness: Gina Lorenzana named CEO of Belo Medical Group

MANILA, PHILIPPINES – As part of its continued evolution in medical aesthetics and holistic wellness, Belo Medical Group has officially appointed Gina Lorenzana as its new Chief Executive Officer, marking a significant leadership transition for the esteemed brand.

Lorenzana brings over two decades of global leadership and strategic brand development to her new role. Her illustrious career includes executive positions at Unilever such as Global Vice President for Fabric & Fashion, Regional Vice President for Asia, Africa, and the Middle East, Personal Care Vice President in the Philippines, and Marketing Director roles in Indonesia and China. Prior to this, she also founded a sustainable fashion brand in the EU, further underscoring her commitment to purpose-driven leadership.

A globally recognized leader, Gina is a fellow at the International Women’s Forum, an Asia Pacific Tambuli Chief Marketing Communications Officer of the Year, a Certified International Director (INSEAD), and a member of reputable governance organizations including Women on Boards, the Corporate Governance Institute, and NOWCD (Women Corporate Directors). She also serves as an Independent Director for both Century Pacific Food Inc. and Shakey’s Pizza Asia Ventures Inc.

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Dr. Vicki Belo, founder of the Belo Medical Group and former CEO, will transition to the role of Chairwoman of the Board and Founding Medical Advisor, allowing her to focus her energies on the future of clinical excellence and industry innovation. Dr. Hayden Kho, Jr. will assume the responsibilities of Chairman of the Board and Medical Innovation Advisor.

Dr. Victoria Belo said “As the founder of Belo Medical Group, my mission has always been to advance the field of medical aesthetics — not just by growing our business, but by pioneering innovations, introducing world-class technologies, and nurturing the next generation of aesthetic leaders.

As I devote more energy to what I love most — shaping the future of our industry and raising the bar on clinical excellence — I’m delighted to welcome Gina Lorenzana as CEO of Belo. Gina brings a proven track record of scaling purpose-driven businesses, and with her leadership, I’m confident Belo will continue to push boundaries while staying true to our commitment to science, care, and excellence.”

Dr. Hayden Kho, jr. added “This marks an exciting new chapter for Belo. Gina’s vision is deeply aligned with our values, and we’re confident that her leadership will help amplify Belo’s legacy and position the Philippines at the forefront of beauty and wellness.”

Gina Lorenzana, CEO of Belo Medical Group, said “I want to thank Vicki and Hayden for entrusting me with the incredible legacy you have built. I am thrilled to be joining Belo – a brand I have long admired for its leadership, excellence, and transformative impact. What Belo has achieved over the last three decades is extraordinary. I look forward to working with the team to continue shaping the future of beauty and wellness in the Philippines – and beyond.”

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