MUMBAI, INDIA — FCB Neo, part of FCB India, has announced the appointment of Saksham Kohli as President, further strengthening its leadership team. Kohli will report directly to Ashima Mehra, CEO, FCB Neo.
A seasoned integrated communications professional with over two decades of experience, Kohli has worked with leading agencies including Ogilvy, Publicis, FCB Ulka, and Cheil Worldwide. His expertise lies in crafting digitally centered, integrated marketing strategies that bridge creativity, data, and technology to deliver impactful brand experiences.
Throughout his career, Kohli has built a diverse portfolio of work across brands such as Samsung, BMW MINI, KFC, Pernod Ricard, Perfetti, Aircel, and Kohler, driving innovative campaigns across content, media, and commerce.
Ashima Mehra, CEO of FCB Neo, expressed enthusiasm for Kohli’s appointment “We’re excited to welcome Saksham to lead FCB Neo across markets. His depth of experience in building digital ecosystems, scaling media platforms, and shaping transformation across technology and innovation makes him a powerful catalyst for the future we are creating at FCB Neo.”
In his new role, Saksham Kohli shared his perspective on the evolving marketing landscape. “It’s an agile and digitally centric world we live in. The web today isn’t just where people consume content — it’s become a modern distribution engine for building and scaling brands. The skill lies in remaining rooted in strong brand thinking while producing work that cuts through with relevance and speed across platforms and at every point in the consumer journey. At FCB Neo, with Dheeraj, Ashima, and Mayuresh leading, the vision is clear — and I’m eager to play my part in it.”
With Kohli at the helm, FCB Neo aims to continue advancing its integrated marketing vision, combining creativity, data intelligence, and technology to deliver powerful brand transformation for clients across markets.
