SINGAPORE – LePub Singapore, the creative agency renowned for embedding brands within culture, has named Jordan Price as its new Chief Strategy Officer. The appointment marks a significant addition to the agency’s senior leadership team, further cementing its commitment to culturally driven brand storytelling.
With over 25 years of strategic experience, including 17 spent across Asia – Price brings a deeply global perspective to his new role. He will report directly to Penny Sadlier, Managing Director at LePub Singapore and will collaborate closely with Executive Creative Director Stephan Schwarz.
In tandem with his new position at LePub, Price will continue to hold a strategic leadership role with PG One, Publicis Groupe Singapore’s dedicated unit for global network clients, where he previously served as Regional Head of Planning.
“LePub has a clear mission: to help brands genuinely play in culture. Culture is the most important ‘medium’ for nurturing brands today, in my opinion. And few brands are tapping it well. I’m excited to do whatever I can to support LePub’s mission and make a real difference for the brands we work on. It’s energising to be part of such a smart, innovative, and wildly creative team,” says Price.
“Jordan has the perfect mix of experience, across categories and cultures, to help LePub Singapore’s clients stay relevant and resonate deeply with their customers. With Jordan at our strategic helm, LePub Singapore will leverage cultural insights, creativity and technology to create more meaningful connections, and shape strong brands that thrive for years to come.” added Schwarz.
A Canadian by origin, Price began his professional career as a film and television producer before transitioning into brand strategy in Hamburg. Since then, he has led strategy work in Toronto, Tokyo, Melbourne, and Singapore, his home since 2017, advising over 60 brands across diverse markets and industries. His passion for education and thought leadership has also seen him guest-lecture at institutions such as Meiji University, Singapore Management University and Nanyang Technological University.
Price is the seventh senior hire to join LePub Singapore in 2025, a year of marked expansion and momentum for the agency. LePub, powered by Publicis Groupe, continues to grow its international presence with creative hubs in Milan, Rome, Amsterdam, São Paulo, Bogotá, Mexico City, Johannesburg, Singapore and New York City.
