GLOBAL – UNITED STATES, APRIL 29, 2013 – Johnson & Johnson launches new global campaign designed to inspire and empower caring.
For over a century, caring has always been at the core of J&J campaigns. Created by TBWA\Chiat\Day, ‘For All You Love’ serves as a reminder of the positive impact of caring. The simple yet powerful notion of ‘For All You love’ reflects J&J’s dedication to helping you care for the ones you love.
The TV spot will launch on-air for US audiences on May 6. Print advertising follows on May 10.
Sponsor
CREDITS
Global Creative President: Rob Schwartz
Group Creative Directors: Becca Morton, Michael Yagi
Art Director: Carolina Labi
Copywriters: Michael Yagi, Gage Clegg
Group Account Director: Grace Kao
International Account Director: Brenda Castro
Management Supervisor: Andrew DeBenedictis
Account Executive: Kali Cushing
Assistant Account Executive: Alexina Shaber
Account Group Assistant: Erin Moore
Planning Director: Neil Barrie
Jr. Planner: Drew Phillips
Executive Producer (Broadcast): Elaine Hinton
Sr. Art Producer: Heather Michaels
Project Manager: Holly Prine, Jenni Warsaw
Print Producer: Kim Callahan
Director of Business Affairs: Linda Daubson
Senior Business Affairs Manager: Jill Durand
Talent Payment Manager: Vanessa Aniles
Director of Broadcast Traffic: Nadzyah Guillermo
Broadcast Traffic Coordinator: Caelayn Edwards
TELEVISION:
Production Company — Supply & Demand Integrated
Director: Jeffery Plansker
Executive Producer: Kira Carstensen
Line Producer: Julia Roberson
DP: Neil Shapiro
Production Designer: Carl Swanberg
South African Production Service: Can Can Films
Executive Producer: Di Britz
Editorial: Venice Beach Editorial
Executive Producer: Hunter Conner
Sr. Post Producer: Cristy Torres
Associate Post-Producer – Orlee Klempner
Sr. Editor: Dan Bootzin
Editor: Nick Gartner
Post EFX: The Moving Picture Company
Executive Producer: Asher Edward
Head of Production: Jenny Bright
Effects Artist: Mark Holden
Telecine: Company 3
Executive Producer: Rhubie Jovanov
Colorist: Stefan Sonnenfeld
Music: Sweet Child o’ Mine – Guns N’ Roses
Arranger: Rachel Santesso
Artist: Capital Children’s Choir
Music Edit: Elias Music
Music Editor: Dave Gold
Producer: Kiki Martinez
Sound Studio: PLAY STUDIOS
Mixer: John Bolen
Executive Producer: Lauren Cascio
PHOTOGRAPHY:
Photographer: Tyler Gourley
Photographer’s Producer: Steven Currie
Retouching: ArtHaus