BBDO Guerrero/Proximity Philippines has a new task: making Unique Toothpaste ads live up to its name.
The agency has been awarded the Unique Toothpaste assignment following a pitch against Ogilvy and Harrison Communications.
Sponsor
Unique, a brand belonging to Filipino household and personal care manufacturer ACS Manufacturing, was previously managed by McCann Erickson Philippines.
Paul Roebuck, Chief Executive of BBDO Guerrero / Proximity Philippines commented, “Unique is a brand with enormous heritage in the marketplace and through establishing a strong working partnership with ACS, we are confident that we will be able to ensure its future success.”