MANILA, PHILIPPINES — Kitty Lun’s fascination with digital trends has propelled her into one of the most respected advertising professionals in the industry. She was ranked as one of the Top 10 Distinguished Advertising Women of the Year in 2005 and 2010.
Currently the Greater China Head of Creative Shop on Facebook, she is always on the lookout for ideas to create eye-catching campaigns across the Greater China region.
A Hong Kong native, Lun began her advertising career as a copywriter at Leo Burnett, rising in ranks to work for international agencies such as Euro RSCG and MullenLowe Group. She is one of the rare individuals in the industry who have worked for Hong Kong, Taiwanese, and Chinese agencies.
Lim has achieved immense success in the industry. In 2013, she was named as one of the Women to Watch in Advertising by AdAge. A big name in advertising, she was included in the 2015 Cannes Lions Festival Press Jury.
Lun has also inspired many creatives with her journey through “Advertising Without Lipstick”, her book published in 2013.
Watch out for her talk on prioritizing “people first” in formulating ideas in world heavily bound by technology at the 4As Creativefest 2019 on April 25-26 at Makati Shangri-La.
Sources:
https://www.forbes.com/sites/berlinschoolofcreativeleadership/2015/12/24/five-questions-with-advertising-executive-kitty-lun-ceo-of-lowe-china/#2759c19324b8
https://www.hkrma.org/en/events/2018Summit_Biography_KittyLun.php
adobo magazine is the Official Creative Partner of the 4As Creativefest.
