MANILA – McCann Worldgroup and OMD have, for the year 2016, consistently dominated the monthly R3 Rankings, a regional business ranking conducted by independent marketing consultancy, R3.
August and September, McCann Worldgroup took up six and five slots respectively. In the last two months, the creative agency won the following accounts: Viber project, Unilab Project, Google Project, DFNN, Moet Henessy, and BPI Institutional Digital Project, making them the top creative agency in the Philippines in terms of winning mandates.
August 2016 PH R3 Rankings – Top Creative Agencies
September 2016 PH R3 Rankings – Top Creative Agencies
Other top creative agencies include Ogilvy, Dentsu Jayme Syfu, DDB Philippines, and Y&R Philippines.
Another mainstay in the prime spot is OMD, once again the top media agency for August and September. OMD has recently won the Sony Pictures, Good Governance, World Bank Group accounts.
August 2016 PH R3 Rankings – Top Media Agencies
September 2016 PH R3 Rankings – Top Media Agencies
Mediacom, Starcom, Initiative, PHD, Havas Ortega, Mindshare, and MEC have also bested other media agencies in terms of account wins in the last two months.