Philippine News
Want to stay up-to-date on the vibrant pulse of the Philippines and the dynamic world of advertising? adobo Magazine has you covered with the latest trends, events, and news in the Philippines. Delve into a diverse range of topics including national issues, business updates, captivating entertainment stories, fascinating arts and media features, and insights from the advertising news in the Philippines.
Our team handpicks the most relevant stories and presents them to you in easy-to-read articles that are not only informative but also infused with a creative touch.
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Can creatives change the world?
Kotoko Koya, Japan Representative of D&AD, inspired the FOI audience with how much power creativity can wield to make the…
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The year on Twitter: #ThisHappened in the Philippines in 2016
MANILA – Mabuhay! 2016 was a special year for Filipinos to join the global conversations on Twitter as well as for…
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For love, not money: The Metro Manila Film Festival 2016
MANILA – This year’s Metro Manila Film Festival (MMFF) will be different. No longer will commercial viability be a consideration…
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Made in China: Ibba Rasul-Bernardo and Matthew Cua reveal the secret to getting Filipino ideas built in the real world
There are plenty of Filipinos with great ideas. Getting them in the hands of consumers as an affordable mass-produced product…
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All our fault: Anna Meloto blames advertising and credit cards for overconsumption
Modern advertising and credit cards are to blame for overconsumption that is both widening inequality and causing environmental destruction, Anna…
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Delete the word innovation from your vocabulary.
Marcus Rebeschini, Chief Creative Officer of Y&R Asia, entitled his FOI session “Bring A Pen” and no one knew what…
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Carlo Ople and Arthur Policarpio talk about how you can crush it in the social and mobile economy at the adobo Festival of Ideas
“The times they are a-changin’,” sang Bob Dylan, 2016’s Nobel Prize awardee for Literature. And indeed, time does, for his…
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Twitter announces Globe as the first advertising partner in Asia for NBA Live Stream Shows
MANILA – Twitter and Globe have announced an advertising collaboration for the NBA’s two live exclusive programs streamed on Twitter…
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adobo Festival of Ideas 2016 inspires over 1,200 delegates to create, innovate, or die
MANILA – Now on its third year, adobo Festival of Ideas (FOI), the annual festival of creativity organized by adobo…
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Pepe Torres leaves Airbnb, joins BDO as VP
MANILA – Brand-builder Pepe Torres is coming back to Manila. He has left his post as regional brand marketing manager…
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Operations associate becomes Philippines’ first Microsoft Excel Champion
MAKATI CITY – Three Microsoft Excel enthusiasts bested 107 competitors after four rounds to face off against one another for…
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BREAKING NEWS: Anna Testa moves to Publicis Manila as Managing Director
MANILA – Publicis Manila has announced the appointment of Anna Testa as Managing Director effective today. An advertising and marketing…
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Twitter and PBA partner to boost 2017 Philippine Cup
MANILA – Basketball fans will have a thrilling time this 2017 Philippine Cup as Twitter and the Philippine Basketball Association…
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