Philippine News
Want to stay up-to-date on the vibrant pulse of the Philippines and the dynamic world of advertising? adobo Magazine has you covered with the latest trends, events, and news in the Philippines. Delve into a diverse range of topics including national issues, business updates, captivating entertainment stories, fascinating arts and media features, and insights from the advertising news in the Philippines.
Our team handpicks the most relevant stories and presents them to you in easy-to-read articles that are not only informative but also infused with a creative touch.
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10 #HugotAhensya for your (frustrated) ahensya heart
MANILA – In celebration of Valentine’s Day, we asked ahensya people to tell us their deepest and innermost hugot. But…
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TBWASantiago Mangada Puno bags 2015 Ad of the Year Award
The agency’s KFC “Gravy Campaign” wins top plum at adobo magazine’s first event for 2016. MANILA – It’s all gravy…
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The Algorithm of Attraction
The battle for consumer eyeballs is not one to be fought on price, but through the delivery of more inspiring…
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How Dentsu JaymeSyfu won lead digital duties for Unilever
MANILA – The excitement of earning new business is a feeling that every advertising agency yearns to have. For an…
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Xend founder and CEO Bjorn Pardo is newest Globe Platinum ambassador
MANILA – Globe Platinum introduced its newest ambassador with an event that simulated boarding an airplane, complete with a first class…
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adobo Nights presents the adobo Ad of the Year 2015 at Privé
MANILA — Who doesn’t enjoy a good party? As the Philippines’ premiere trade publication for advertising, marketing, and brand communications,…
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Campaign Spotlight: BBDO Guerrero creates playable pre-roll ads for Mountain Dew
MANILA – In today’s ‘attempts to lure YouTube viewers to watch your ad in full,’ BBDO Guerrero have created pre-roll…
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The Midas Touch on righteous and cauli rice
by Amanda Lago Businesses turn to gold in the hands of Filipina entrepreneur Gem Misa Health is wealth, so the…
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Ace Saatchi & Saatchi names Jeremy Southern new ECD
A new Executive Creative Director is set to come on board for Ace Saatchi & Saatchi Jeremy Southern will join…
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APAC Tambuli Awards announces new categories for 2016
MANILA – For its tenth anniversary in 2016, the Asia-Pacific Tambuli Awards introduced six new categories. The Tambuli honors brands…
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Meralco launches Biz Partners to assist SMEs
QUEZON CITY — Establishing a new business venture or expanding an existing one has its fair share of considerations and…
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A Store that Echoes
by Rea Gierran Just like gardening, Echostore was originally meant to serve as a leisure activity for the three ladies,…
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Power Mac Center presents ‘Cinemansanas’
MANILA – Premier Apple reseller Power Mac Center launches Cinemansanas, a campaign for aspiring and established artists who have a…
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