GLOBAL – ACT Responsible opens its annual Call for Work, inviting agencies and brands worldwide to submit creative campaigns addressing social, societal, and environmental issues. The annual Call serves as the single entry point to the full ACT Programme, offering global visibility across exhibitions, awards, rankings, and media platforms. The 2026 edition coincides with a major milestone: 25 years of ACT Responsible working alongside the global creative community to champion creativity as a force for good.
Selected work will be first showcased as part of the ACT annual Exhibition, presented within the LIONS Impact Hub, a space in the Palais des Festival dedicated to creative work engaging with social, societal, and environmental realities, and to conversations around creativity, responsibility, and impact.
Deadline for submissions: 15 April 2026
More information on how to participate: HERE
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Campaigns selected by the ACT editorial team gain access to year-round international visibility, including:
- ACT Exhibition at Cannes Lions, one of the industry’s most influential platforms
- ACT Care Awards, judged by an international jury and celebrated during EACA Effie Europe Day
- ACT Good Report, an annual ranking of the world’s leading campaigns promoting good
“This Call for Work is where the journey begins. It starts at Cannes Lions 2026, with the renewal of ACT Responsible’s long-standing partnership with LIONS and the co-curation of the LIONS Impact Hub. Selected work will be presented as part of the ACT Exhibition within the LIONS Impact Hub, a space designed to connect people and ideas, and to explore how creativity can help move the industry forward.” said Sophie Guérinet, ACT Responsible Co-Founder, Head of Content.
