SINGAPORE – Assembly, a Stagwell agency, has named Susanna Mak as its newly minted Vice President of Partnerships, APAC – a strategic appointment set to amplify the agency’s reach and redefine how publisher relationships fuel business growth.
Reporting directly to APAC CEO Richard Brosgill, Mak brings over 20 years of agency experience to Assembly. She previously served as Chief Investment Officer at GroupM Singapore, where she was instrumental in establishing a robust network of premium vendor partnerships and played a pivotal role in designing high-impact solutions for clients. Throughout her tenure, Mak has collaborated with global and local brands across FMCG, Automotive, Property, Luxury, Government and more.
“Susanna brings a unique blend of experience and vision that will accelerate our efforts to deepen our partnerships and expand our offerings in APAC,” said Brosgill. “Our goal is to deliver unparalleled value to our clients through stronger publisher relationships while fostering mutual growth and solidifying our position as indispensable partners. Susanna’s ability to connect and forge top-tier partnerships will empower our clients to achieve their goals in an ever-evolving market.”
“I am thrilled to join Assembly at such a pivotal moment in its growth journey,” said Mak. “What drew me to the agency is its commitment to partnerships built on mutual growth, enabling deeper collaborations and driving industry-leading innovation. I look forward to contributing to the agency’s vision of delivering exceptional value to clients, fostering impactful partnerships, and shaping the future of our industry.”