Press Release
Whether you’re looking for insights into the latest marketing trends, breaking news from the media industry, or simply want to stay up-to-date on the most innovative developments, our press release collection has you covered. Follow adobo Magazine and get the latest press releases straight from the leading brands and businesses today.
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Happiness is the new brand currency: How APAC consumers are redefining loyalty in the transformation economy
SINGAPORE – A new regional study by Collinson International reveals that eight in ten consumers in Asia Pacific now look to brands…
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Mentos adds a fruity twist to everyday breaks with new Grape Mint and Peach Mint flavors
MANILA, PHILIPPINES — Everyone’s rushing to get to work, meet deadlines, pay bills, and chase down that never-ending to-do list.…
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BETC unveils the Maison BETC network: A bold new chapter in luxury branding
NEW YORK, USA — Parisian agency BETC is pioneering a new approach to luxury advertising: launching a first-of-its-kind, specialized global…
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‘Dynamic Point’s makes every excuse count in Central The 1’s latest campaign with Wolf BKK
BANGKOK, THAILAND – Shopaholics always have an excuse to buy something new. Even as the economy gets tougher, every shopper…
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Leo UK celebrate the joy of a side mission to McDonald’s with gamified brand experience
LONDON, UK — McDonald’s, in collaboration with Leo UK, is celebrating the joy of a spontaneous side mission to McDonald’s…
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Renault, Publicis Conseil dream big for the global launch of the all-new Boreal SUVRenault Boreal
PARIS, FRANCE — Renault is gearing up for the global launch of the all-new Renault Boreal, a high-end, tech-forward SUV…
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The Future of Programmatic 2025: New research by WARC explores major trends in programmatic advertising
LONDON, UK – WARC’s The Future of Programmatic 2025 report, released today, highlights emerging trends in programmatic. Based on insights…
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HBO Max Returns: A bold comeback for the premium streaming platform
MANILA, PHILIPPINES – This July, HBO Max makes a triumphant return, reaffirming its place as one of the world’s premier destinations for…
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Confidence rebounds among Australian marketers, reaching highest levels in three years
AUSTRALIA – Confidence among Australian marketers has surged to its highest point in three years, with 71% of professionals expressing…
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Chris Beresford-Hill, Worldwide Chief Creative Officer of BBDO named as Jury President of the Integration and Direct at LIA 2025
LONDON, UK – Chris Beresford-Hill, Worldwide Chief Creative Officer of BBDO has been named as Jury President of the LIA…
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McDonald’s Australia, Weiden+Kennedy Sydney launch new work highlighting the feeling of when you miss or make the breakfast window
SYDNEY, AUSTRALIA – Only one month after they launched their first work together, McDonald’s Australia and Wieden+Kennedy Sydney, the leading,…
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Guinness tops YouGov’s 2025 Most Recommended Brands in the U.S.
NEW YORK, USA – In a new report by international market research firm YouGov, Guinness has emerged as the most…
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Buffering faces become powerful symbol in new Alzheimer campaign
STOCKHOLM, SWEDEN – In Alzheimerfonden’s new campaign, created by Stockholm-based agency Kid, Alzheimer’s is visualized with painful clarity. Using personal…
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