Press Release
Whether you’re looking for insights into the latest marketing trends, breaking news from the media industry, or simply want to stay up-to-date on the most innovative developments, our press release collection has you covered. Follow adobo Magazine and get the latest press releases straight from the leading brands and businesses today.
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Menabrea showcases the Alpines in illustrated campaign from BMB as the beer of choice to ‘enjoy in high places’
LONDON, UK — Italian premium beer brand Menabrea is marking the launch of its new campaign across the UK with an…
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Partipost’s ‘Asia Pacific Insights: Influencer Marketing Report 2023’ underlines the impact of nano influencers
SINGAPORE — Partipost, a leading influencer marketing platform in Asia, together with MSW Ventures, has announced the release of “Asia…
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Kumu takes Pride celebrations online with a month-long Pride Party for the Filipino LGBTQ+ community
MANILA, PHILIPPINES — This Pride Month, Kumu presents #BringInTheBaranGAY, a month-long celebration embracing the Pinoy LGBTQ+ movement. Filled with fun…
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Industry giants collaborate to tackle cancer stigma in pioneering Cannes Lions brief
CANNES, FRANCE — Following a launch at Davos and a mass media global campaign around the Super Bowl, Working with…
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Coca-Cola holds Special Olympics in Berlin, launches ‘Your Support is Real Magic’ campaign with Grey
LONDON, UK – Grey launches the “Your Support is Real Magic” campaign for Coca-Cola to spark attention and generate support for…
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Initiative named media agency of coveted Cricket Australia
MELBOURNE, AUSTRALIA — Following a robust pitch process, Initiative has been appointed as Cricket Australia’s media agency of record, effective immediately. …
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Starting July 01, AirAsia Philippines’ domestic flights will operate at NAIA Terminal 2
MANILA, PHILIPPINES – AirAsia Philippines guests are expected to experience a more convenient, hassle-free, and exciting journey ahead as the World’s…
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‘Ultimate Classroom’ becomes first ever branded content nominated for a Logie
SYDNEY, AUSTRALIA — For the first time in Logie history, brand-funded entertainment has been nominated for a coveted Logie Award. Network…
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Marcel returns to Cannes now that it’s ‘Ok to talk about AI’
PARIS, FRANCE — Six years ago, at Cannes International Festival of Creativity 2017, Publicis Groupe (Euronext Paris FR0000130577, CAC 40)…
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Zappi reports an incline in creative effectiveness in 2023, outperforming pre-pandemic advertising
CANNES, FRANCE – Zappi, the market research platform for consumer-centric ad and product development, released its first annual State of Creative…
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TBWA\Singapore ends awkwardness with humor in public education campaign for SG Enable
SINGAPORE – SG Enable launches “UnAwkward,” an 80-second film aimed at raising awareness of social barriers for persons with disabilities…
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Wieden+Kennedy and Smuggler emerge with two Cannes Lions Grand Prix each for Entertainment Lions
CANNES, FRANCE — The Cannes Lions International Festival of Creativity has announced the following Lions in the second Awards Show of the week. In the Entertainment Track: the Entertainment Lions, Entertainment Lions for Gaming, Entertainment Lions for Music, and Entertainment Lions for Sport were honored, and in Craft: the Design, Digital Craft, Film…
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73% of consumers globally say they trust content created by generative AI according to report
SINGAPORE — Capgemini Research Institute’s latest report, ‘Why consumers love generative AI’, explores how consumers globally are using generative artificial…
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