adobo magazine
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Digital News

Digital: DOT Partners with Google as the 1st Google My Business (GMB) Trusted Verifier in the Philippines, Making MSMEs More Accessible and Discoverable Online
MANILA, PHILIPPINES – The Department of Tourism (DOT) announced its partnership with Google Philippines as the first Google My Business (GMB)…
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Campaign Spotlight

Campaign Spotlight: Anchor Panasonic’s Switches Steal the Show of This Selfie-Obsessed Viral Video by Leo Burnett India
MUMBAI– Anchor Panasonic takes the ‘Naye India ke badhte load ke liye’ proposition further in their 3rd campaign for their wiring devices…
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Campaign Spotlight

Campaign Spotlight: “More Freedom in Job Hunting Hair”, Says Pantene Japan to Corporations in New Ad By Grey Tokyo
Pantene Japan and Grey Tokyo launched the next movement of the “#HairWeGo: My Hair Moves Me Forward” campaign, taking up…
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Global News

People: Returning to Singapore After 6 Years, Andy Grant Joins TBWA\ Singapore as New Executive Creative Director
TBWA\Singapore has welcomed multi-talented creative Andy Grant to the agency as Executive Creative Director. Andy has lived and worked around…
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Campaign Spotlight

Campaign Spotlight: Canal+ is Now Available For Streaming, Just Like N******, But They Can’t Really Say ‘Netflix’ Out Loud
BETC releases a 3-episode drama for CANAL+, taking place behind the scenes of an ad shoot for the French broadcaster.…
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Events

Events: Exploring The Emergence of Digital Technology in Modern-day Market Research with ESOMAR and MORES
MANILA, PHILIPPINES – Digital technology is evidently emerging and evolving in the current society. Its importance in the modern-day market…
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Global News

Intelligence: McCann Worldgroup Research Reveals That We’re at a Pivotal Moment in History Where Traditional Age Norms Are No Longer True
MANILA, PHILIPPINES – Age-based demographic segmentation and targeting is a method that has always been used. However, a new global…
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Events

Boomerang 2019: Shortlists Revealed for the Boomerang Awards’ Categories — Product & Service, Effectiveness, Campaign & Service for Good, and Craft
Established by the founders of the Internet and Mobile Marketing Association of the Philippines (IMMAP), Boomerang Awards recognizes the effectiveness…
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Campaign Spotlight

Campaign Spotlight: The Diamond Producers Association Celebrates 3 Billion Year Odyssey of the Diamond with BBH and Academy
The Diamond Producers Association (DPA) has today launched a major new global campaign, ‘The Diamond Journey,’ which takes people on…
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Philippine News

Brand & Business: #HeadsTogetherForTheBetter – Head & Shoulders Spearheads Beach Cleanup and Packaging Innovation With Recycled Plastic
Last October 3, Head & Shoulders led 45 volunteers in collecting trash from the sandy shores of Subic Bay in…
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Campaign Spotlight

Campaign Spotlight: Looking Into The Kids’ Room Through the Eyes of Two Adorable Siblings in the Bank of New Zealand’s Latest Spot By Colenso BBDO
Bank of New Zealand has followed up its ‘What Ella Wants’ campaign launching another little story with a big life…
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Global News

Brand & Business: Gushcloud International Secures USD11 Million in Latest Series, Eyes Global Expansion with New Leaders
Gushcloud International, a global talent agency group focused on marketing and entertainment, has raised USD11 million in latest series led…
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Events

Events: MullenLowe Philippines and Unilever Recognize the Best Creative Work in the Country with the NOVA Awards Manila
MANILA, PHILIPPINES – MullenLowe Group Philippines is proud to launch the 2019 MullenLowe NOVA Awards Manila and invite the country’s…
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