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Insight
Outdated and siloed data are roadblocks for a senior marketers in UK as consumers seek tailored experiences, study finds
LONDON, UK — A survey of 100 senior marketers in the UK’s consumer packaged goods (CPG) and retail sectors reveals that inaccurate, outdated and siloed data are major obstacles to delivering tailored customer…
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People
Apply Digital hires Sarah Hackett as first senior vice president of growth for the EMEA region
LONDON UK – Apply Digital, the global digital transformation consultancy, has hired Digitas’ Sarah Hackett as its first senior vice president (SVP) of…
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