PHILIPPINES, APRIL 12, 2011 – DM9 JaymeSyfu is ready for a key change. Gogie Sinson and Herbert Hernandez, two of the agency’s creative and musical talents, have been promoted to Creative Director. Sinson and Hernandez are known for their award-winning and business-building work, as well as for their music.
Sinson joined DM9 when it opened its doors in 2005. His insightful thinking and exemplary art skill have been responsible for memorable work for Smart, PLDT, Del Monte, TV5, John Robert Powers and many more. Furthermore, his IPOD CAMPAIGN for Tower Records is DM9’s very first work recognized in Cannes, The London International Awards in Campaign Brief’s “The Work”, and the CLIO.
Hernandez, on the other hand, joined DM9 in 2006. His unexpected kind of thinking and “never-give-up” attitude to pursue great work, have made him a key contributor to Smart Department of Tourism, Gabriela, Tower Records, Schering Plough and Red Mobile. His poster for Mini Cooper “Roller Coaster” gave DM9 its very first Cannes Silver Lion.
Both creative directors are lead guitarists of bands with a following outside the industry. Sinson plays for his band MartyMcFly and Hernandez, for Moonstar 88.
DM9 JaymeSyfu, one of Manila’s hottest shops, is Campaign Brief Asia’s most creative Philippine agency.
In photo: Gogie Sinson and Herbert Hernandez
