Dentsu
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Sustainability
Sustainable consumption in the face of the double-digit day phenomenon
By Leslie See, Commerce Director, Media, dentsu SingaporeSINGAPORE – Double-digit days, such as 10/10, 11/11, and 12/12, have become major retail…
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People
Dentsu India strengthens leadership to drive growth in performance marketing
MUMBAI, INDIA – Dentsu India has announced key leadership advancements to bolster its performance marketing capabilities. Abhirup Datta has been appointed…
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Insight & Intelligence
Dentsu Creative shares ‘Fragment Forward’ 2025 Trends Report on the age of algorithm
TOKYO, JAPAN — Dentsu Creative has launched its 2025 Trends Report, “Fragment Forward,” an in-depth exploration of the forces impacting today’s cultural,…
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Insight & Intelligence
Dentsu India and IWMBuzz Media present a picture of India’s gaming ecosystem with new report
MUMBAI, INDIA — Dentsu India, in collaboration with IWMBuzz Media, has unveiled the “India Gaming Report,” a comprehensive analysis of…
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Insight & Intelligence
Dentsu presents the ‘2024 CMO Navigator, Media Edition’ with 1,900 CMOs’ take on media evolution
TOKYO, JAPAN — Dentsu has announced the launch of its “2024 CMO Navigator, Media Edition,” a study of 1,900+ CMOs…
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Campaign Spotlight
Dentsu Redder creates emotional rebrand for Biti’s Hunter
HANOI, VIETNAM — Creative agency Dentsu Redder has partnered with Biti’s Hunter for the launch of “Buoc Toi” (Step Forward),…
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Insight & Intelligence
Dentsu report unveils ‘Algorithmic Era,’ with AI transforming media landscape in 2025
SINGAPORE — Dentsu has released its highly anticipated 2025 Media Trends report, titled The Year of Impact. This edition, crafted by specialists across…
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Brand & Business
Dentsu India continues ‘One Day for Change’ global volunteering event with 8th edition focused on sustainability
MUMBAI, INDIA — Dentsu India recently celebrated the 8th edition of “One Day for Change (ODFC),” its global annual sustainability…
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Campaign Spotlight
Dentsu Italy’s ‘Proud beyond Pride’ extends LGBTQIA+ conversation beyond June
MILAN, ITALY — Marketing & advertising agency Dentsu Italy has revealed a new OOH campaign, “dentsu & Friends” running across…
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Insight & Intelligence
Dentsu releases 2025 Media Trends report ‘The Year of Impact’ with a focus on how AI and algorithms shape media
SINGAPORE — Dentsu releases its highly anticipated 2025 Media Trends report, titled “The Year of Impact.” This edition, crafted by specialists across Carat,…
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Brand & Business
Dentsu Creative launches Future Mandala to empower brands with foresight and innovation
NEW DELHI, INDIA — Dentsu Creative has taken a bold step in redefining the future of brand strategy with the India launch of “Future Mandala,” a tool designed to equip…
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Insight & Intelligence
Dentsu delves inside the B2B buyer mindset with the 4th annual ‘Superpowers Index’
SINGAPORE — Dentsu, an integrated growth and transformation partner to the world’s leading organizations, has published the largest study of…
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Brand & Business
Dentsu launches Merkle in Thailand, expanding its CX solution across Southeast Asia
BANGKOK, THAILAND — Dentsu International (dentsu) is accelerating the growth of its customer experience management (CXM) capabilities in Southeast Asia (SEA)…
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