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Campaign Spotlight
Bandhan Mutual Fund and Grey India unveil second chapter of “Salary Wala Plan” campaign
MUMBAI, INDIA – Bandhan Mutual Fund, in collaboration with creative agency Grey India, has launched the second instalment of its evocative…
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People
Grey India appoints Harsh Kapadia as Chief Creative Officer
MUMBAI, INDIA – Grey India has appointed the multi-award-winning Harsh Kapadia as its new Chief Creative Officer (CCO). Known for…
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Campaign Spotlight
India’s MMVD utilizes vehicles’ reflective tapes to remind people to buckle up
INDIA — In India, reports suggest that only 25% of motorists fasten their seatbelt, and as a result, 83% of…
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Campaign Spotlight
AutumnGrey and Axis Bank celebrate Republic Day by reimagining PIN security with Devanagari.
MUMBAI, INDIA – Digital security in India often falters at its most basic level: PINs. Simple and predictable combinations like birthdates,…
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Awards News
Awards: Agencies in APAC have 114 finalists for The One Show 2021
NEW YORK, USA — The One Club for Creativity has announced 55 agencies in 12 countries and regions in Asia-Pacific…
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Campaign Spotlight
Campaign Spotlight: Traditional Gets a High-Fashion Nudge in New Raymond Series of Films by GREY India
Raymond puts a fashionable spin on the ceremonial wear segment with a freshly baked campaign that nudges you to go…
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Campaign Spotlight
Campaign Spotlight: Grey India Launches the Raymond Ceremonial by Raymond, Giving a New Dimension to The Complete Man
For years, “The Complete Man” has been associated with the imagery of an immaculately well-dressed man in western formal wear.…
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Campaign Spotlight
Campaign Spotlight: GREY India’s #ShavingStereotypes Film for Gillette Redefines Gender Roles with the Barbershop Girls of India
INDIA – Gillette India has launched its latest campaign – #ShavingStereotypes with the storyline redefining gender stereotypes and featuring the…
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Campaign Spotlight
Campaign Spotlight: Grey India Turned ALTBalaji’s Buffering Symbol into a “Breast Buffer” to Fight Against Breast Cancer
INDIA – ALTBalaji, India’s leading Video-On-Demand platform has always endeavoured to portray the strength and confidence of the modern Indian woman as she…
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