Heineken
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Campaign Spotlight
Fans have more friends: Heineken unveiles ‘The Clinker’ at Coachella 2026
As part of Heineken’s long-standing sponsorship of the globally renowned Coachella Valley Music & Arts Festival, the brand will unveil…
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Events
Hyper-local creativity fosters real-world connections, according to LePub Singapore’s Stephan Schwarz and Heineken APAC’s SJ Heng
We live in an increasingly fragmented society where isolation is common, and communities continue to splinter. For brands — especially…
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Campaign Spotlight
Heineken fuels fan connections at the Australian Grand Prix with Momentum activation
MELBOURNE, AUSTRALIA – Heineken stopped motor-racing lovers in their tracks at this year’s Formula 1 Qatar Airways Australian Grand Prix, treating…
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Campaign Spotlight
Heineken unites football, F1 and music under new global platform
NEW YORK, USA — Heineken this week launches Fans Have More Friends, a new global sponsorship platform built on the belief that…
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Press Release
The Romans, Heineken launch exclusive F1 Season Ticket Experience
LONDON, UK – Creative PR agency The Romans has launched its first F1 campaign for global beer brand Heineken. The…
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Campaign Spotlight
Star Pubs, St Luke’s launch celebrity takeover to inspire future licensees
LONDON, UK – Heineken UK’s Star Pubs has unveiled a fresh approach to attracting the next generation of licensees through a…
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Awards News
The HEINEKEN Company wins big at Cannes Lions 2025 – Taking home 27 accolades, its biggest haul to date
CANNES, FRANCE – The HEINEKEN Company made a powerful mark at this year’s Cannes Lions International Festival of Creativity, earning widespread…
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Uncategorized
Heineken, LePub Singapore hand Korean football fans the keys to Trust Bars
SEOUL, SOUTH KOREA – Korean football fans face a unique challenge: European matches air at around 4am or 5am local time,…
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Campaign Spotlight
From brew to beauty: Heineken Silver reinvents skincare with The Smootheriser
SINGAPORE – Heineken Silver has unveiled The Heineken Smootheriser – a limited-edition skin smoothing cream inspired by the beer’s ultra…
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Awards News
Publicis Groupe APAC illuminates ADFEST 2025, Leo wins the most Grande Lotuses & Heineken is the Brand of the Year
SINGAPORE – Publicis Groupe Asia Pacific won a total of 35 trophies at ADFEST 2025, with Leo agencies in Asia…
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Campaign Spotlight
Heineken® 0.0 launches a new globally integrated marketing campaign to start dry January 2024 with zero judgment
AMSTERDAM, THE NETHERLANDS – Heineken®’s brand new ‘0.0 Reasons Needed’ campaign launching this January has been designed to send a…
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Campaign Spotlight
Heineken and LePub Singapore remind revellers in Asia to give their phones a rest this Lunar New Year
SINGAPORE – Heineken has teamed up with LePub Singapore to elevate the festive season with a playful reminder that “Celebrations are…
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Campaign Spotlight
Heineken puts up the ‘Good Times City’ at the Djakarta Warehouse Project to champion meaningful connections
JAKARTA, INDONESIA — Heineken®, one of the world’s leading premium beer brands, showcased an unforgettable experience at the Djakarta Warehouse…
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