India
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Campaign Spotlight
Campaign Spotlight: Cadbury Dairy Milk Silk nudges couples to go far for love this Valentine’s campaign by Ogilvy India
MUMBAI, INDIA – It’s Valentine’s Day and this year, Cadbury silk is inspiring couples to go far for love. Especially this…
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Campaign Spotlight
Campaign Spotlight: Astral ropes in The Womb, and Ranveer Singh to take the brand forward
MUMBAI, INDIA – India’s leading pipes manufacturers – Astral had on-boarded The Womb as its strategic advisor and creative partner a…
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Campaign Spotlight
Campaign Spotlight | India: House of Hiranandani launches hyper-personalised video campaign for customers
MUMBAI, INDIA – House of Hiranandani, a premium real estate brand developing iconic integrated communities in India, celebrated the country’s 72nd…
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Global News
Brand & Business: VMLY&R India and Startup Réseau kick-off Meet the Makers, a bootcamp for the brightest entrepreneurs in India
MUMBAI, INDIA – Global brand and customer experience agency VMLY&R, and Startup Réseau, a start-up ecosystem facilitator announced the launch…
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Digital News
Digital: Mastercard launches one-stop resource site to support digital transformation of SMEs in Asia Pacific
SINGAPORE – To help small and medium enterprises (SMEs) recover from the pandemic and prepare for the future, Mastercard has…
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Campaign Spotlight
Campaign Spotlight | India: Amazon Karigar launches new campaign ‘HANDCRAFTED, WITH LOVE’ created by Ogilvy India-South
BENGALURU, INDIA – Here’s a heartfelt tribute to the hands that create a world for the world to look up…
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Campaign Spotlight
Campaign Spotlight | India: United Colors of Benetton launches the second leg of #UnitedByCause by Taproot Dentsu
NEW DELHI, INDIA – While 2020 is over, we are far from life as we knew it before the pandemic.…
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Campaign Spotlight
Campaign Spotlight: Nutralite Choco Spread creates history with India’s longest breakfast table ever
INDIA – Nutralite, owned by Zydus Wellness Limited – a leading FMCG company known for its Health & Wellness portfolio…
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Global News
Brand & Business: Dentsu India merges all its commerce capabilities under its Total Commerce offering
MUMBAI, INDIA – To align its years of commerce expertise under one umbrella and deliver efficient business outcomes, dentsu international…
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Campaign Spotlight
Campaign Spotlight: IDFC Mutual Fund launches Paison Ko Roko Mat campaign via TBWA\India
MUMBAI, INDIA – IDFC Mutual Fund launched its first investor awareness campaign of the year – #PaisonKoRokoMat. In a country…
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Global News
Insight: Tonic Worldwide’s research division ‘GIPSI’ shares four key consumer needs of 2021 which are born out of 2020
MUMBAI, INDIA – United in surviving the pandemic albeit separated by screens, 2020 has forced many learnings upon humanity. India…
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Campaign Spotlight
Campaign Spotlight: Leo Burnett Orchard launches ‘Jeetney Me Kick Hai!’ campaign for WINZO
MUMBAI, INDIA – Leo Burnett Orchard recently won the creative mandate for Winzo – India’s largest vernacular social gaming platform…
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Campaign Spotlight
Campaign Spotlight: Dentsu One’s new campaign celebrates Honda Activa’s 20 glorious years of legacy
MUMBAI, INDIA – To mark the 20th anniversary of its flagship product- Activa, Honda Motorcycle and Scooter India Pvt. Ltd, in…
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