Initiative
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Philippine News
New Business: INITIATIVE continues its winning streak with appointment to Le Minerale business
MANILA – INITIATIVE Philippines, the culturally-driven media agency within IPG Mediabrands, has continued its impressive 2017 trajectory into 2018 with…
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Global News
Initiative names Will Anstee APAC President
SINGAPORE – Initiative, the culturally-driven media agency within IPG Mediabrands, announced today that it has appointed Will Anstee to APAC President. He…
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Global News
The Lego Group appoints Initiative as Global Media Agency
SINGAPORE – Initiative, the culturally-driven media agency within IPG Mediabrands, has been awarded global media duties for the LEGO® Group…
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Leo Burnett Manila tops creative agencies, three media agencies tied in May 2017 R3 PH rankings
MANILA – At the end of May 2017, Leo Burnett Manila remained as the top creative agency with six account…
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Leo Burnett and Initiative dominate the March R3 rankings
MANILA – With six account wins, Leo Burnett Manila emerged as the top creative agency for the month of May…
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Global News
IPG appoints Mat Baxter as Global Chief Executive Officer, Initiative
NEW YORK – IPG Mediabrands has appointed Mat Baxter as Global Chief Executive Officer, Initiative, effective immediately. Jim Elms, the…
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