Lida
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Campaign Spotlight
Campaign Spotlight: LIDA puts life-enhancing human-pet relationships at the heart of new Blue Cross ad campaign
LONDON – The life-enhancing role pets play in our lives is at the centre of a new campaign for animal…
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Global News
LIDA recruits Pavel Fernandez as creative director
LONDON – LIDA has hired SapientNitro’s Pavel Fernandez as creative director. Fernandez will work across all accounts including Royal Mail,…
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Campaign Spotlight
LIDA helps Blue Cross turn emotions into donations
LONDON – Award-winning customer engagement agency, LIDA has announced ‘Emotions’, a new integrated campaign for animal charity, Blue Cross. Blue…
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Global News
Victoria Curro appointed Lida strategy partner
SYDNEY – LIDA, M&C Saatchi Australia Group’s customer engagement specialist business, has boosted its talent stock with the appointment of…
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