marketing effectiveness
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Insight
Top campaigns and companies revealed in 2024 edition of WARC Effective 100
SINGAPORE — The third and final WARC Rankings have been unveiled. The WARC Effective 100 is the ultimate independent global…
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Awards News
APAC Effie Awards appoints BBDO’s Tze Kiat Tan as 2024 awards Chairperson
SINGAPORE — Effie Asia Pacific is pleased to announce Tze Kiat Tan, CEO of BBDO Asia, as the 2024 Awards…
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Awards News
Fishermen Integrated and Grab snatch top honors at 2023 Effie Awards Malaysia
MANILA, PHILIPPINES — The 15th edition of the Malaysian Effie Awards saw Fishermen Integrated named “Agency of the Year,” while…
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Events
Events: Effie Worldwide introduces Virtual Marketing Effectiveness Bootcamp, 10-week certificate training courses
NEW YORK, USA – Effie Worldwide is launching a series of virtual workshops this fall, offering professional marketers training rooted in…
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Global News
WARC Awards 2018 open for entries – a global search for next-generation marketing effectiveness
Jury chairs named: Claudia Willvonseder – IKEA, Christopher Yu – U.S. Bank, Elizabeth Windram – JetBlue Airways, John Dokes –…
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Philippine News
A rare 3Peat: McDonald’s PH brings home 3-peat Grand PANAta and the first-ever Hall of Fame title at the 2017 PANAta Awards
MANILA – McDonald’s widely recognized marketing campaigns in 2016 scored several wins at recently concluded industry and advertising awarding events.…
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