marketing
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Videos
Mobile Marketing Trends 2017 by Voyager Innovations
With more and more consumers getting access to affordable smartphones, more and more of the brands’ target audience is consuming…
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Digital News
Virtual Reality and Augmented Reality offer extensive marketing benefits for brands – Warc Toolkit 2017
LONDON – Developments in Virtual Reality (VR) and Augmented Reality (AR) will offer viable ways for brands to engage emotionally with…
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Digital News
Zenith unveils 10 Artificial Intelligence trends for marketers
NEW YORK – Zenith has unveiled 10 trends that show how artificial intelligence will help to power the consumer journey…
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Philippine News
Lakihan Mo Logo signs a contract with Warner Music Philippines for their first album after 7 years
MANILA – On the afternoon of December 21st, Lakihan Mo Logo visited the headquarters of Warner Music Philippines for the…
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Global News
Warc launches Toolkit 2017 in association with Deloitte Digital, identifies six key marketing trends
LONDON – Warc, the global marketing intelligence service, has released Toolkit 2017, an annual examination of forthcoming challenges faced by…
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Philippine News
Carlo Ople and Arthur Policarpio talk about how you can crush it in the social and mobile economy at the adobo Festival of Ideas
“The times they are a-changin’,” sang Bob Dylan, 2016’s Nobel Prize awardee for Literature. And indeed, time does, for his…
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Videos
AGENTS OF INNOVATION: Carlo Ople, PLDT and Arthur Policarpio, Mobext Asia
Learn how to crush it in this social and mobile economy from Carlo Ople, Vice President, Digital Marketing Strategy, PLDT…
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Global News
Lux appoints J. Walter Thompson as AOR for global digital strategy and content business
NEW YORK – After a multi-agency digital pitch, J. Walter Thompson has been named agency of record for Lux’s global…
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Global News
What the Marketing World Can Learn from Trump’s Win by Tom Doctoroff, CEO, Tom Doctoroff Consulting
Donald Trump’s stunning victory in the American presidential election reflects two basic facts. Hindsight is always 20-20 but they should…
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Press Release
Philippine Marketing Association – Agora Awards
( L- R: Mr. Aniceto Sobrepena- Metrobank Foundation President , Ms. Maeyeth Cadundog ( Agora Search Chair), Ms. Pinky T …
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Press Release
Nirvik Singh is given expanded role overseeing Grey Group Middle East and Africa in addition to current Asia Pacific role
SINGAPORE – Nirvik Singh, Chairman and CEO of Grey Group Asia Pacific since 2009, will take on the additional role of…
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Press Release
The fight against child malnutrition continues with United for Healthier Kids
MANILA – The fight against child malnutrition continues as Nestlé Philippines kicks off the third year of United for Healthier…
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Press Release
Sony Philippines Launches Latest Line of Hi-Res Audio Products
MANILA – Getting immersed in a song is part of appreciating music. Music has the power to transport you to…
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