McCann
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The Magazine

Seeing the Future: We sit down with Angela Thakur, CJ Jimenez, Pam Garcia, and Gino Borromeo to learn about the trends and disruptions they see happening in 2017
We sit down with Angela Thakur, CJ Jimenez, Pam Garcia, and Gino Borromeo to learn about the trends and disruptions…
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Campaign Spotlight

McCann Lima presents new Cusqueña beer positioning, ‘Good Made Better’
LIMA – McCann Lima presents the newly released 60” TV spot that presents the new brand positioning for Cusqueña Beer,…
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Global News

McCann is 2017 Super CLIO Champion
NEW YORK – McCann New York’s “Bad Romance” for National Geographic, was chosen as the winner of the “Super Clio”,…
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Global News

Death of the Hipster and rise of “Accessibility Natives” among key findings for brands in McCann “Truth About Youth” research
87% of UK youth have no wish to be a Hipster 32 is average age it’s acceptable to live at…
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Campaign Spotlight

McCann Worldgroup and Cathay Pacific take personalization to new heights for Marco Polo Club members’ birthdays
HONG KONG – McCann Worldgroup and Cathay Pacific have created an innovative birthday gift titled the “Artmap Project,” for over…
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Global News

McCann Worldgroup China appoints Kara Yang as Chief Strategic Planning Officer
SHANGHAI – McCann Worldgroup has appointed Kara Yang as its new Chief Strategic Planning Officer for China. Yang moves from Leo…
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Campaign Spotlight

A refreshing take on family togetherness in Coca-Cola and McCann’s ‘Taste the Feeling’ campaign
SHANGHAI – In a barrage of Chinese New Year ads expounding family togetherness, how can we come up with an…
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Campaign Spotlight

McCann Worldgroup and Jollibee tug at the heart strings with ‘Ang Regalo ni Lolo’
MANILA – Christmas is the time when we strive to give our loved ones the best gifts we can think…
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Philippine News

MRM/McCann Manila makes history with fifth Digital Agency of the Year Award from Campaign Asia-Pacific
SINGAPORE – MRM//McCann Manila, the digital discipline of McCann Worldgroup Philippines, makes history as it takes home its fifth Philippines…
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Global News

Alejandro Canciobello is new creative director for McCann Health Singapore
SINGAPORE – McCann Health Singapore has today announced the appointment of Alejandro Canciobello as its new Creative Director. Alejandro recently…
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Campaign Spotlight

McCann Hong Kong helps Cathay Pacific and Cathay Dragon turn their aircraft into the perfect wedding venue
HONG KONG – McCann Hong Kong and MRM//McCann Shanghai have launched ‘Marriage in the Air’ symbolizing the closer relationship between…
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Campaign Spotlight

McCann London and Press Association juxtapose nativity scenes with Middle East’s war-torn reality for Doctors of the World
LONDON – International humanitarian medical charity Doctors of the World has unveiled its 2016 Christmas cards that starkly juxtapose vintage…
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Philippine News

Is it still “More Fun in the Philippines”?
Petition to retain “More Fun in the Philippines” tourism slogan launched in the light of the DOT’s initial announcement that…
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