mediaplus
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Campaign Spotlight
Mediaplus’ latest activation for Nikon gives Hamburg residents the perfect outdoor studio with ‘The Golden Billboard’
HAMBURG, GERMANY — Nikon and Mediaplus turned traditional OOH advertising spaces into innovative photographic equipment with “The Golden Billboard” activation during the Photopia fair in…
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Awards News
Serviceplan Group’s creative excellence recognized with multiple metals at Cannes Lions 2023
CANNES, FRANCE — Serviceplan Group took home one Gold, five Silver, and five Bronze Lions from the 70th Cannes Lions International Festival of Creativity. This included one Gold, three Silver,…
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New Business
Mediaplus International wins C&A account
MUNICH, GERMANY — It all started in 1841 with a small linen and cotton company in Sneek, the Netherlands. Today,…
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Campaign Spotlight
Campaign Spotlight: #VISIONPLASTICFREE: New Dash brand campaign created by Serviceplan Cologne is an urgent call to action for plastic reduction
COLOGNE, GERMANY — Since last week, the centerpiece of Dash‘s current #VISIONPLASTICFREE campaign can be seen on cinema screens in…
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Campaign Spotlight
Campaign Spotlight: Typical BVG. Typically Berlin — Serviceplan Campaign Berlin stages Neighbourhood musical.
BERLIN, GERMANY — Serviceplan Campaign Berlin and BVG are highlighting the pilot project for contactless payment on BVG buses, which…
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Campaign Spotlight
Campaign Spotlight: “World’s First Carbon Neutral Ad Breaks”, Mediaplus promotes climate-neutral advertising on World Environment Day
MUNICH, GERMANY – It’s an issue that concerns us all. The production and distribution of advertising creates CO2. Through the…
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Press Release
New Business: Mediaplus wins Nikon account covering 12 European countries
MUNICH, BAVARIA — Nikon can boast more than a century of photographic expertise, but the market as a whole poses…
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Global News
Sustainability: Mediaplus and ClimatePartner present “Green GRP” to carbon offset campaigns
MUNICH, GERMANY — Around 25 billion euros are involved. That’s how much German companies invest net in advertising. So that…
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Campaign Spotlight
Campaign Spotlight: Loud Against Nazis and Serviceplan Campaign unite to call for moral courage in standing up against far-right extremism
MUNICH, GERMANY — To commemorate International Holocaust Remembrance Day on 27 January, Laut gegen Nazis e.V. (Loud Against Nazis) and…
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People
People: Mediaplus International announces Phil Cowdell appointed new CEO in New York
MUNICH, GERMANY — The Mediaplus Group is taking a new step towards internationalization and is particularly focusing on North, Central…
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Campaign Spotlight
Campaign Spotlight: Serviceplan France creates “Menstrual Credit” in campaign for Règles Élémentaires
PARIS, FRANCE – In a woman’s life, period-related expenses average around €8,000 *, an amount so high that it sometimes…
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Campaign Spotlight
Campaign Spotlight: Serviceplan Berlin brings the dark side of sugar in new campaign with metal band Risen from Shadows
BERLIN, GERMANY — With the release of their first music video on World Diabetes Day, the metal band ‘Risen from…
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Global News
Brand & Business: Serviceplan Group defies coronavirus crisis with stable development during financial year to June 2020
MUNICH, GERMANY – Market predictions are as sombre as they are realistic. The Zentralverband der Deutschen Werbewirtschaft (German Advertising Federation) anticipates…
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