Ogilvy
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Brand & Business
Ogilvy appointed Agency of Record for Lite n’ Easy
Leading Australian health and wellbeing brand Lite n’ Easy has appointed Ogilvy as its agency of record, following a competitive…
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Insight & Intelligence
Ogilvy unveils inaugural 2026 APAC Believability Index ‘The Power of Proof’ study reveals hidden cost of lost belief
Ogilvy released its first APAC 2026 Believability Index: The Power of Proof – a comprehensive study examining how consumers across…
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Brand & Business
Ogilvy launches first-of-its-kind live Commerce Competition in Singapore to Champion the Future of Creator Commerce
Ogilvy, in partnership with TikTok Shop, today launched the Live-Fluence League, a first-of-its-kind live commerce competition in Singapore which brought…
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Brand & Business
Ogilvy announces global and APAC leadership transitions as Kent Wertime retires and Chris Reitermann focuses on WPP Greater China
Ogilvy today announced a series of leadership transitions across its global and Asia Pacific networks. Kent Wertime, one of the agency’s most accomplished and long-serving leaders, will officially retire at the end…
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Campaign Spotlight
‘The Devil Wears Prada 2’ is a masterclass in immersive marketing and nostalgia
Over the years, The Devil Wears Prada has solidified its status as a cult classic, driven by its massive cultural…
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Campaign Spotlight
Vaseline captures generational care in ‘Love Hurts’ campaign
Vaseline has unveiled “Love Hurts,” a new campaign film that immortalizes the stubborn, unspoken, everyday act of love: a parent,…
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Insight & Intelligence
The human premium: Ogilvy ANZ maps the future of marketing in an AI-driven world
SYDNEY, AUSTRALIA – Ogilvy today launches its ninth annual report into key communications trends and marketing challenges, revealing that communicators…
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Featured
Remembering Piyush Pandey: The man who made creativity live in people’s hearts
GLOBAL – It is with profound sadness that we announce the passing of Piyush Pandey, a true Ogilvy giant. He…
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Campaign Spotlight
Supercoat celebrates the little things that make every dog super in new spot by Ogilvy
SYDNEY, AUSTRALIA – The everyday “super” traits of Australia’s much-loved pets are brought to life in a distinctive new Purina…
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Campaign Spotlight
Bev and Barry say ‘Stuff It. Live More.’ in new Storage King platform, via Ogilvy
SYDNEY, AUSTRALIA – Meet Bev and Barry, the loveable stars of Storage King‘s category-breaking new “Stuff It. Live More.” brand platform, set to transform the way Aussies and Kiwis look at storage. Developed by Ogilvy and live this…
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Campaign Spotlight
KFC, Ogilvy serve up a love story in ‘Sweet Tokyo’ campaign
SYDNEY, AUSTRALIA – Renowned Japanese director Hiroshi Kikuchi has packed both absurdist comedy and dynamic action into a new, fully…
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adobo Exclusive
Lessons from Titanium: Ria Ocampo on ‘Vaseline Verified,’ creative resilience, and leading Southeast Asia onto the world stage
MANILA, PHILIPPINES – When Ria Ocampo first stepped into advertising, she was drawn not just by craft, but also by…
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Brand & Business
Beyond the scroll: How Social@Ogilvy’s connected approach build brands and drives results
MANILA, PHILIPPINES – When likes turn to loyalty and scrolls lead to sales, you know you’ve unlocked the true power…
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