THE PHILIPPINES, JULY 2, 2012: Channeling the positive disposition of the Filipinos, Nestea depicts the refreshing nature of every Pinoy in it’s latest TVC "Nuvo".
Developed by Publicis Manila, the new TVC centers on the optimism of the Filipinos despite adversities and to entice consumers to refresh physically, emotionally, and mentally.
The TVC, which has two versions, shows the everyday life of Filipinos on a hot summe day while encountering challenges and yet still manage to relax and refresh with a some help from Nestea.
Credits:
Clients: Nestlé Philippines – John Miller, Sandra Puno, Michelle Alvarillo, Myra Garcia
Agency: Publicis Manila
Creatives: Marlon Rivera, Jayel Ladioray, JJ Henson, Gail Riofrio, Kel Endaya, Ria Ocampo, Mark Gosingtian
Accounts: Matec Villanueva, Charmaine Campañer, Christine Roa, Bundi Bayag, Ian Villanueva
Planning: Pris Santos, Malou Betco, Jet Darisan, GJ Ouano-Saguisag, Sam Zetha
Producer: Babes Reyes
Director: AF Benaza
Prod House: Revolver Studios
Audio House: HIT Productions