Campaign Spotlight

Campaign Spotlight: Sports Streaming Platform DAZN and The Big Now Transform Milan Metro Station to the San Siro Stadium in Immersive Campaign

DAZN customized the metro station close to the historical San Siro Stadium, in Milan: a transformation which gives supporters a unique, realistic and immersive experience. Original photographs, 3D graphics and pictures make the station a new area of Meazza. Some data: 1250 mq of coated surface, 246 customised spaces, platforms, staircases, turnstiles and wall and 3 photographers involved.
 
DAZN is available in Japan, Germany, Austria, Switzerland, Italy, Spain, Canada and the U.S.
 

 
Credits ‘The Football Metro Station’
The Big Now (creative agency) http://www.thebignow.it/

Executive Creative Director: Marco Peyrano

Head of Creative Strategy: Silvia Cannata

Sponsor

Client Creative Director: Roberto Giardinelli e Mimmo de Musso

Art Director: Camillo Addis

Copywriter: Giovanni Piroli, Michele D’Amore
Art Director jr e Copywriter jr: Riccardo Bruno e Shani Yekutiel
Graphic Designer: Laura Liguori, Stefano Trolese, Matteo Milone

Account Supervisor: Anna Chiara Pelletti

Account jr: Carlo Jochman

Photographer: Mattia Buffoli, Ricardo Nogueira, Mats Palinckx
3D Artist & Photo Retouch: Claudio Errico
Producer: Francesca Castello
 
MKTG (lifestyle marketing agency) http://mktg.com/
Managing Director: Silvia Rossi
Project Manager: Matteo Stella
Producer: Alessandro Rizzardi
Account Manager: Federica Capoia
Account Executive: Livia Braccini
Ceative Director: Diego Tiziani

Partner with adobo Magazine

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