Serviceplan
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Global News
Brand & Business: Serviceplan Group is thriving even in times of Covid-19
MUNICH, GERMANY — Florian Haller, CEO of Serviceplan Group, sums up the Serviceplan Group’s results: “It is extraordinary and makes…
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Campaign Spotlight
Campaign Spotlight: To celebrate Pride Month, PENNY and Serviceplan Campaign show how exciting saving can be with new musical campaign featuring German celebrity drag queen
HAMBURG, GERMANY — On June 19, German supermarket Chain PENNY launched its nationwide campaign for the PENNY store brand. The…
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Campaign Spotlight
Campaign Spotlight: Celebrating The Smart Good Life – Serviceplan Hamburg reveals inaugural pan-European brand campaign for LG Electronics
MUNICH, GERMANY — Every innovation of LG has the power to change life for the better. That belief is the…
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Global News
Brand & Business: Serviceplan Italy collaborates with Community and other partners on launch of “PurPle – The Science of Why”, a new competence hub dedicated to sustainablity
MILAN, ITALY — In Italy, as in all of Europe, the ESG (Environmental, Social and Governance) issue is and will…
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Campaign Spotlight
Campaign Spotlight: For Serviceplan Dubai and BMW Middle East’s new campaign, it’s ‘Joy At First Sight’
DUBAI, UAE — Serviceplan Dubai teamed up with BMW Middle East on the 2021 BMW Ramadan campaign – ‘Joy At…
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Campaign Spotlight
Campaign Spotlight: Varo and NBA icon and philanthropist Russell Westbrook to challenge the status quo of traditional banking
NEW YORK, USA – In February 2021, Russell Westbrook Enterprises led a $63 million strategic investment in Varo Bank, N.…
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Campaign Spotlight
Campaign Spotlight: More than 12.5 million views of DillySocks #DillyGallopChallenge
ZURICH, SWITZERLAND — Do it, do it, do the silly walk! Serviceplan Switzerland and Swiss startup DillySocks came up with…
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Campaign Spotlight
Campaign Spotlight: If you can’t bring your fans to the ice, bring the ice to your fans: ZSC Lions’ “Essence of Lions” created by Serviceplan Switzerland
ZURICH, SWITZERLAND — Covid-19 prevented sports fans around the world from attending their favourite teams’ matches, and in March 2020 the Swiss government banned…
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Campaign Spotlight
Campaign Spotlight: Miele ‘Shot on Oven’, where every line is baked and photographed inside a Miele Generation 7000 oven
MOSCOW, RUSSIA — In a world first, Serviceplan Moscow and Miele collaborate on campaign to be photographed inside an oven,…
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Campaign Spotlight
Campaign Spotlight: Règles Élémentaires teamed up with House of Communication France to highlight period poverty with ‘Invisible Women’ campaign
COURBEVOIE, FRANCE – In France today, 1.7 million women do not have the financial means to buy intimate hygiene products…
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Global News
New Business: Alessi chooses Serviceplan Italy for the creative platform dedicated to “Alessi 100 Values Collection”
MILAN, ITALY — Following the arrival of Stefania Siani as CEO and CCO of Serviceplan Italy, design house Alessi has…
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Press Release
Brand & Business: Coway Expands into Europe: Serviceplan and Plan.Net support European market entry of leading South Korean air and water purifier brand
HAMBURG, GERMANY — The Covid-19 pandemic has not only altered markets but also market activity. For example, in Germany, internet…
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Global News
Brand & Business: Bauer Media Group and Serviceplan launch joint content and publishing agency, BAUERSERVICEPLAN – The Content Company
BERLIN, GERMANY – The Bauer Media Group and the Serviceplan Group have launched a joint venture for content marketing and corporate…
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