the national lottery
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Campaign Spotlight

Allwyn partners with ITV to celebrate The National Lottery’s impact on women’s football and support the FA’s Big Football Day
LONDON, UK – Allwyn, operator of The National Lottery, is partnering with ITV and the FA this summer to highlight The…
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Campaign Spotlight

Allwyn’s Add Some Play campaign revives the simple joy of scratchcards with a social twist
LONDON, UK – Allwyn, the operator of The National Lottery, is giving scratchcards a fresh makeover with the latest wave…
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Campaign Spotlight

Allwyn and VCCP inspire Brits to bring back The National Lottery into festive gatherings with Scratchcards campaign
LONDON, UK — Allwyn, operator of The National Lottery, launches a festive Scratchcards campaign, which celebrates the entertaining ways adults come together to…
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Campaign Spotlight

Campaign Spotlight: adam&eveDDB’s ‘Amazing Starts Here’ Campaign Celebrates Real Stories of What Goes on Behind Winning the National Lottery
LONDON — Michelle, a real-life employee operator at The National Lottery Camelot’s contact centre, is the star of the new ‘Amazing…
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