PHILIPPINES, FEBRUARY 21, 2011 – Y&R Philippines has been tasked with creating a new global brand for Republic Biscuit Corporation (Rebisco), one of the leading snack food companies in the Philippines, following a three-way pitch. Rebisco, through its Export Group, is already exporting products to other countries.
Y&R will create a corporate logo and packaging to create a unified mark to strongly identify the vast array of products, including biscuits, nuts & seeds, cakes and candies, under the Rebisco family brand.
