SINGAPORE, SEPTEMBER 22, 2010 – After three rigorous rounds of pitching, AONIA has emerged as the agency of choice to manage lingerie brand Sorella’s 2011 regional marketing campaign.
The campaign will feature a prominent and popular Hong Kong actress who will be appointed as Sorella’s brand ambassador, with advertising planned on a mix of print, online, OOH, and broadcast media. A comprehensive web strategy will also be planned and implemented as part of the campaign.
AONIA is pleased to welcome on board former Mediacorp artiste Ong Ai Leng as a creative consultant to the project, and shall be working with a top Singapore-based fashion photographer to create compelling campaign images.
Send an email
