PHILIPPINES, OCTOBER 2010 – In celebration of the Draftfcb network’s Global Day of Giving on Oct. 15, 2010, Draftfcb Manila donated P100,000 to Children’s Hour’s “Sharing the Light” Project, which aims to improve English Reading Comprehension in Filipino children.
The NGO’s current task is to rehabilitate 50 school libraries. As part of this endeavor, Draftfcb zeroed in on a public school in Marikina whose library was devastated by last year’s typhoon Ondoy.
Turning-over the check to Children’s Hour are Draftfcb CEO Arnold Liong (5th from left), VP/Client Services Directors Diana Lesaca (2nd from left) and Jenny Wieneke (6th from left), and Executive Creative Director Sydney Samodio (1st from left). Receiving on behalf of the school and Children’s Hour are Ma. Rose Jocelyn Talacan (3rd from left), the Vice Principal of the Concepcion Integrated School, and Ms. Cora G. De Leon (4th from left), Member of the Board of Trustees, Children’s Hour Philippines Inc.
