On the cover of its March-April issue, adobo magazine introduces the man who is changing the world of advertising. David Droga, founder of Droga5, is hailed as this generation’s ad genius. Follow his career from the mailroom of Grey Advertising in Sydney to his very own ad agency in New York City. Find out how the values of hard work and leadership-by-example are helping him set the direction for the industry and in some cases, society as well.
Other must-reads in this new issue: the marketing of our Presidential candidates; the top 10 trends in 2010 and the exclusive peek into the lives of the Philippine’s major print publishers. Namely, Sandy Prieto-Romualdez of Philippine Daily Inquirer, Miguel Belmonte of Philippine Star and Lisa Gokongwei-Cheng of Summit Publishing.
To complete the picture of the print media, the issue comes with the free Print Publications Showcase 2010.
And what’s adobo magazine without the regular features marketing and ad practitioners have come to rely on? Each page is packed with news, reviews, analysis and developments in media, marketing, advertising.
adobo magazine, the word on advertising, is a bi-monthly publication that is available in National Bookstores, Fully Booked and your favorite newsstands. Readers in Southeast Asia can also find a copy in Basheer bookstores in Hong Kong, Singapore, Kuala Lumpur, Bangkok and Jakarta.
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adobo magazine. The Word on Advertising.
